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A Guide to Digital Shelf Metrics for Consumer Brands
Discover the importance of Digital Shelf metrics for consumer brands in the omnichannel marketplace. Learn how to monitor and optimize performance effectively.
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Insights on Pricing and Visibility of Leading Consumer Brands During Prime Day 2024
Uncover brand-specific trends from Amazon Prime Day 2024 across Electronics, Apparel, Home & Furniture, and Health & Beauty categories. Analyze discount strategies and visibility to inform your retail approach.
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Capturing and Analyzing Retail Mobile App Data for Digital Shelf Analytics: Are Brands Missing Out?
Unlock eCommerce success! Discover why brands must prioritize mobile app data in Digital Shelf Analytics. Dive into insights for a winning online market share.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Home & Furniture
Learn about the pricing and discounting strategies that shaped the Home & Furniture landscape across major retailers like Wayfair, Overstock, and Home Depot during Black Friday and Cyber Monday 2023.
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Black Friday Cyber Monday 2023 Insights: A Report on Pricing and Discounts in Apparel
Discover Black Friday, Cyber Monday 2023 pricing insights in Apparel! Check out our exclusive data-driven analysis on discounts, brand strategies, and discoverability.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Consumer Electronics
View pricing and discounting insights for consumer electronics products on Black Friday & Cyber Monday. Dive into discounts, brand strategies, and consumer behavior shifts.
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Share of Keyword Search Cinco de Mayo 2022
As inflation continues to hike costs for consumers and supply chains challenge them to maintain loyalty, there is still an active audience willing to pay the ultimate price for the convenience of food and alcohol delivery. That being said, we analyzed 8 popular Retail and Delivery Intermediary websites and 11 popular ‘Cinco de Mayo’ keywords…
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How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics
As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like out-of-stocks, an influx of new competition and rising inflation, all of which erode profitability. As online marketplaces mature, more brands need to make daily changes to their digital marketing strategies in response…
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Prioritizing Brand Protection Before the Holiday Rush
Counterfeits pose a dangerous threat to any retail brand. Since every single sale is a pivotal branding opportunity, especially for young, burgeoning eCommerce brands, an online marketplace flooded with counterfeits can be particularly dangerous. One in five customers will boycott a brand after mistakenly purchasing a counterfeit product, and that’s not the kind of ratio…
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Online Halloween Shopping Is Here to Stay – Winning Share of Search
Lessons from Kroger, Albertson’s, and Safeway’s Optimized Online Positioning As consumers continue their migration to online shopping through and after the pandemic, Halloween shopping is no exception. If that’s the new paradigm, what clues should retailers and brands be looking for to enhance their sales? With Halloween around the corner, the analyst team at DataWeave…