Tag: Sales Data

  • Decoding Growth for CPG Brands in India with Data Analytics

    Decoding Growth for CPG Brands in India with Data Analytics

    It’s been a pivotal year for the CPG industry in India. Consumers were forced to stay at home due to the pandemic, leading to a surge in online CPG shopping, simultaneously increasing the expectation for safety and convenience. Brands and retailers needed to adjust to this new reality to meet customer expectations that were very…