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Amazon Prime Day India 2024: Key Insights on Pricing and Visibility Across Categories and Brands
Uncover key trends and insights from Amazon India Prime Day 2024. Analyze discount strategies across major categories, subcategories, and brands.
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The Indian E-Commerce Showdown: Unveiling the Price War Between Flipkart’s Big Billion Days and Amazon’s Great Indian Festival
Dive into the price war between Flipkart’s Big Billion Days and Amazon’s Great Indian Festival, dissecting discounts, brand strategies, and discoverability across key categories.
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Black Friday Cyber Monday 2023: Unveiling Health & Beauty Pricing and Discount Trends
Uncover the nuances of Back Friday and Cyber Monday discounts, discover standout brands, and stay ahead of the curve in your pursuit of the best deals in Health and Beauty.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Home & Furniture
Learn about the pricing and discounting strategies that shaped the Home & Furniture landscape across major retailers like Wayfair, Overstock, and Home Depot during Black Friday and Cyber Monday 2023.
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Which Amazon Sale Offered Better Deals: Prime Day in July or Big Deal Days in October?
Uncover surprising insights on Amazon’s Prime Day events. View our in-depth analysis of October’s Prime Big Deal Days and July’s Prime Day event across key categories and brands.
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UK’s Biggest Sale Days: What we saw in 2021 and trends for 2022
Customers love discounts, and promotions are the most effective way to attract shoppers and increase sales during the holiday season and clearance sales. Know more!
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2021 Cost-Push Inflationary Trends Ran Rampant, Impacting Holiday Discounts
Business has been anything but usual this holiday season, especially in the digital retail world. The holiday hustle and bustle historically seen in stores was once again occurring online, but not as anticipated given the current strength of consumer demand and the reemergence of COVID-19 limiting in-store traffic. While ‘Cyber Weekend’, Thanksgiving through Cyber Monday,…
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Black Friday Prices Tempt Health & Beauty Shoppers
Black Friday looked downright sultry with desirable discounts on health and beauty products. This year, health and beauty sales faced the threat of declining demand, as the pandemic keeps many consumers cooped up at home and in-store product testers no longer allowed. Yet consumers’ enduring desire to look and feel their best means this category…
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Who Won Black Friday’s Electronics Price War?
Electronics have never been hotter. This year’s COVID-19 pandemic created a seismic shift towards tech, directly affecting retailers’ Black Friday and Cyber Monday pricing strategies for electronics. Prime Day 2020’s new fall date also inevitably influenced pricing and purchasing patterns. If consumers pampered themselves with a 75-inch TV in October, what are the odds they’re…
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Black Friday Furniture Prices Inspire Home Makeovers
As most of us stay home for the holidays this year, retailers hope we’ll invest in our nest. The global pandemic ignited sales in the red-hot home furniture category, as our domestic comfort, functionality and aesthetics suddenly became urgent priorities in 2020. Now we’re investing more in domestic leisure, organizing and redecorating as our consumption…
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Black Friday Prices Wowed Fashionistas
Retailers really wanted to dress us up this holiday season. This year’s Black Friday and Cyber Monday fashion pricing trends reflect how retailers have responded to the pandemic’s influence on apparel shopping to boost their resilience and competitiveness. For instance, since most consumers now cocoon at home, few of us are likely to splurge on…
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Amazon’s losing its pricing advantage this holiday season
Amazon’s pricing advantage has declined in key categories, compared to last year as we enter 2020’s holiday season. The holidays are here and the retail industry is gearing up for the yearly stampede. In a report published by Bain & Company, in partnership with DataWeave, it was observed that, “When it comes to pricing, Amazon’s…
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Amazon Great Indian Festival Vs Big Billion Day- Who offered better discounts?
Amazon’s Great Indian sale Vs Flipkarts Big Billion Day sale
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Black Friday 2019 Pricing for Online Furniture
For today’s shoppers, instant gratification is the need of the hour. It’s, therefore, no surprise that furniture e-retail has been picking up steam over the last decade. What was once a norm to physically touch and feel before making a purchase, is now just a few clicks away. Retailers have bridged the gap by making…
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Health & Beauty on Black Friday: Analyzing Pricing Strategies of Top U.S. Retailers
We’ve come a long way from face paint and medicinal herbs to multi-billion dollar industries revolving around health and beauty. Customers are getting increasingly bombarded with variety that promises something for everyone. In fact, a recent DataWeave study identified Health & Beauty as one of the most popular CPG categories in the U.S., both in…
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Fashion on Black Friday: Decoding Pricing Strategies of Top U.S. Retailers
Over the last few Thanksgiving Weekend sales, fashion, what was a category once typically reserved for offline purchases, has evolved into a regularly marked down and popular category as shoppers get more comfortable making these purchases online. This can be credited to the ease of purchase that retailers offer – trials, returns, etc. combined with the…
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Black Friday Sale: Breaking Down Pricing Strategies in Consumer Electronics
Online holiday shopping (Nov-Dec) in the US for 2019 is projected to be $143.7B, a 14.1% increase from 2018. This sets a rather exciting stage for retail giants in the battle to claim market share. Interesting patterns emerge as each one tries to out-smart the other. Black Friday, in particular, is when most of the…
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Amazon on course for an aggressive Black Friday
The holidays are around the corner and that much awaited holiday cheer, has now become directly proportional to the arrival of an Amazon package. According to a new report, in partnership with Bain & Company, DataWeave has observed that early in November, Amazon had the lowest price 30%-50% of the time and matched the lowest…
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Prime Day 2019 Fashion: Were the Deals as Attractive as the Merchandise?
Target and Walmart offered more appealing discounts than Amazon during Prime Day 2019. Statista estimates that e-commerce fashion accounted for approximately 20.4% of overall fashion retail sales in the United States in 2018, which amounted to about $103 billion in absolute terms. According to Internet Retailer, apparel is the largest and among the most competitive…
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Online Furniture Pricing Strategies on 2019 Prime Day
Just as with electronics, other retailers actually offered far better discounts than Amazon during Prime Day 2019. Online furniture sales have risen significantly since the 2000s, driven largely by a growing array of products, and even more so by the convenience of avoiding travel and crowded stores. According to Statista, online furniture and homeware sales…
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A Study of Deals on Amazon Prime Day 2019 | DataWeave
Our preliminary analysis reveals that Prime Day 2019 had other retailers offering better deals than Amazon in many cases. As Prime Day extended into an additional day this year, Amazon seems to be hitting the right note with its customers, going by the revenue it’s raking in. This year, the longest Prime Day event ever…
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Thanksgiving Weekend Sale: How Top US Consumer Brands Fared
Online retailers in the US have enjoyed an impressive turnover during 2018’s Thanksgiving weekend sale. Over the last few weeks, DataWeave has published deep-dive reports on the performance of top US retailers in fashion and consumer electronics during this period, detailing their discounting and product strategies across several product types. In continuation of our series…
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Consumer Electronics Prices During the Holidays
Consumer electronics has always been one of the most popular product categories for consumers during the Thanksgiving weekend sale each year. Shoppers often hold off on making expensive purchases in electronics in anticipation of great discounts during these sale events. While Cyber Monday is traditionally the key day for offers in electronics, recent trends, triggered…
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A Study of Fashion Retail Pricing Across Thanksgiving, Black Friday and Cyber Monday 2018
The biggest holiday sale event of the western retail calendar — the Thanksgiving weekend sale, which includes Thanksgiving Day, Black Friday, and Cyber Monday — came and went a few weeks ago and made a huge splash along the way. While the sale event, especially Black Friday, is traditionally an offline sale event, modern online retailers too step up…
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Decoding Alibaba’s Singles Day Sales
An average of $11.7 million per second was the rate at which Alibaba clocked $1 billion in sales during the first 85 seconds of Singles’ Day. As Alibaba’s annual sale event continues to grow in scale, referring to it as a global retail phenomenon is an understatement. Alibaba closed the day having shipped 1.04 billion…
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Inside India’s eCommerce Battle: Attractive Offers Usher In The Festive Season
It’s festival season in India again and shoppers took advantage of aggressive cutthroat competition between Indian online retailers to drive sales to unprecedented highs. All the major Indian eCommerce websites including, Amazon, Flipkart, Myntra, and Shopclues opted to go head to head by holding their first sale event this season over 4 to 5 days…
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Prime Day Sale: Unraveling the Highs and Lows of Amazon’s Flagship Event
Another year, another round of media frenzy, and another set of records broken. In only three years, Amazon’s Prime Day has evolved into one of the landmark sale events of the shopper’s calendar. Reports indicate that this year’s sale made a major splash, raking in over $4.2 billion in sales — a 33% increase compared…
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Clearance Sale Analysis: Retailing Woes Stagger H&M and Toys “R” Us
Confidence amongst retailing analysts was rocked last month by two successive announcements. H&M’s most recent quarterly report, which revealed it had accumulated over $4.3 billion in unsold inventory, shocked retail analysts. In an era of on-the-fly inventory replenishment where stocks are closely matched to sales, a spike in unsold inventory is a strong indicator of trouble…
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Boxing Day Sale: How UK’s Top Retailers and Brands Fared
Following a successful Black Friday in November, the United Kingdom geared up for the 2017 Christmas season in December. Analysts estimate the total splurge in December at about £45 billion, beating last December’s record of £43 billion. Online sales hit £1.03billion, passing the £1billion threshold for the first time and up 7.9 percent on 2016’s…
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Myntra Leads End of Year Promotions in Fashion
Following three back-to-back mega-sale events leading up to Diwali, India’s eCommerce companies once again opened the discount floodgates heralding Christmas and New Year. This time around, Fashion was the battleground category of focus for Indian e-retailers. Myntra launched its End of Reason Sale held between 22nd and 25th December. eCommerce behemoth Amazon too announced its…
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Tracing Lazada’s Pricing Across the Month-Long Online Revolution Sale
Commencing on the 11th of November and ending just a few days ago on the 12th of December, Southeast Asia’s biggest sale event, the Lazada Online Revolution sale rewrote the record books. This mega-shopping event is held simultaneously across six Southeast Asian countries, spanning Singapore, Malaysia, Thailand, Indonesia, the Philippines and Vietnam and was bookended…
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Consumer Packaged Goods Join The Black Friday Blitz
While the Thanksgiving weekend sale, which includes Black Friday and Cyber Monday, is famous for attractive offers across all consumer categories, it remains better known for its discounts on Electronics and Fashion. Consumer goods, traditionally, have evaded much the hype. This year, notwithstanding notoriously slim margins, consumer goods and grocery retailers and brands joined Electronics…
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Thanksgiving, Black Friday and Cyber Monday Parade Discounts in Fashion
Fashion has always been one of the great engines of retail, and two of its iconic sale events are Thanksgiving and Black Friday. While Black Friday was traditionally an in-store shopping event, a large number of shoppers have migrated online taking much of the sales action with them. Despite shoppers typically liking to be able…
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[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up
![[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up](https://stage-cdnblog.dataweave.com/wp-content/uploads/2018/09/a4-e1688041211819.jpeg)
Alibaba may have raked in some $25 billion on Singles’ Day in the largest one-day sales turnover ever. In the Western world, however, Black Friday remains an economic force. This Black Friday, American shoppers spent a record $5 billion online in just 24 hours, representing a 16.9 percent increase in dollars spent online compared with…
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Alibaba’s Singles Day Sale: Decoding the World’s Biggest Shopping Festival
$17.5 million every 60 seconds. That’s the volume of sales Alibaba generated on 11.11, or Singles Day. This mammoth event, decisively the world’s biggest shopping day, dwarfed last years’ Black Friday and Cyber Monday combined. This year, the anticipation around Singles Day was all-pervasive, and the sale was widely expected to break all records, as…
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Under the Microscope: Lazada’s 11.11 Online Revolution Sale
Lazada’s signature event, Online Revolution, is a month-long sale extravaganza that commenced with a Mega Sale on 11 November, and culminates in an End-Of-Year sale on 12 December. The shopping event is held across six southeast Asian countries — Singapore, Malaysia, Thailand, Indonesia, the Philippines and Vietnam — making it the region’s biggest retail event.…
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Black Friday Sales Season: How US Retailers Are Gearing Up
In today’s rapidly evolving online and mobile worlds, few things encapsulate the competitive nature of the online retail battlefield like the Black Friday sales season. With this year’s Black Friday and Cyber Monday sale events just around the corner, 2017 promises another titanic tussle between contenders. The holiday shopping season commences on Black Friday, November…
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Our Analysis of Diwali Season Sales
As the battle of the Indian eCommerce heavyweights continues to accelerate, we have witnessed three separate sale events compressed into the last four weeks of this festive season. Flipkart has come out with all guns blazing following its multi-billion-dollar funding round, leaving Amazon with little choice but to follow suit with its own aggressive promotions.…
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Festive Season Sale: Who’s Winning the Great Indian eCommerce Battle?
In the lead up to October’s Diwali celebrations, almost all major Indian e-retailers had announced mammoth sale events for last week. Resuming the epic battle of India’s online shopping carts during festival seasons, Flipkart, together with Jabong and Myntra, kicked off their five-day-long “Big Billion Days” sales on September 20, while Amazon India‘s “Great Indian…
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Was Amazon’s Prime Day Sale Really That Big a Deal?
Hint: Only in some product categories Amazon’s Prime Day sale, the first-of-its-kind in India, made a conspicuous splash across the media a couple of weeks ago, with several stories of the sale’s dramatic success doing the rounds. For 30 hours spread over 10th and 11th of July, the online retail giant rolled out deals as…