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Prime Day 2019 Fashion: Were the Deals as Attractive as the Merchandise?
Target and Walmart offered more appealing discounts than Amazon during Prime Day 2019. Statista estimates that e-commerce fashion accounted for approximately 20.4% of overall fashion retail sales in the United States in 2018, which amounted to about $103 billion in absolute terms. According to Internet Retailer, apparel is the largest and among the most competitive…
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Online Furniture Pricing Strategies on 2019 Prime Day
Just as with electronics, other retailers actually offered far better discounts than Amazon during Prime Day 2019. Online furniture sales have risen significantly since the 2000s, driven largely by a growing array of products, and even more so by the convenience of avoiding travel and crowded stores. According to Statista, online furniture and homeware sales…
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A Study of Deals on Amazon Prime Day 2019 | DataWeave
Our preliminary analysis reveals that Prime Day 2019 had other retailers offering better deals than Amazon in many cases. As Prime Day extended into an additional day this year, Amazon seems to be hitting the right note with its customers, going by the revenue it’s raking in. This year, the longest Prime Day event ever…