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How Essential Goods Have Shaped Retail Strategies
The rapid evolution in essential goods is rattling retail. That’s because the COVID-19 pandemic has dramatically changed shopping habits and retail necessities, leading to unpredictable shifts in demand. Most notably, U.S. e-commerce has surged by an astonishing 45% year-over-year, as the pandemic accelerated online shopping by five years.[1] Since more consumers now work and learn…