Tag: brand analytics

  • 5 Ways to Manage and Improve Stock Availability

    5 Ways to Manage and Improve Stock Availability

    Stock availability is the degree to which a brand or retailer has inventory of all their listed items to meet customer demand.

  • How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics

    How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics

    As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like out-of-stocks, an influx of new competition and rising inflation, all of which erode profitability. As online marketplaces mature, more brands need to make daily changes to their digital marketing strategies in response…

  • This Mother’s Day, Dazzle Moms With These Beauty & Fashion Trends

    This Mother’s Day, Dazzle Moms With These Beauty & Fashion Trends

    Show moms extra love this year. With Mother’s Day coming up fast, savvy beauty and fashion brands will use this special occasion to inspire pampering and gift giving to fuel their e-commerce sales growth. This year, beauty and fashion are poised to boom, as 40% of consumers plan to buy beauty products and 37% will…

  • How Brands Boost Their E-Commerce Profitability

    How Brands Boost Their E-Commerce Profitability

    Brands that protect their bottom line will win online. As global e-commerce smashes sales records, more brands are now taking control over their online presence (“digital shelf”) to enhance their performance and profit margins. In the U.S., the increase in e-commerce penetration during the first half of 2020 was equivalent to that of the last…

  • How E-commerce Brands Build Customer Trust | DataWeave

    How E-commerce Brands Build Customer Trust | DataWeave

    Brands that build consumer trust will win big as online shopping explodes this year. As the COVID-19 pandemic propels more shoppers online, an astounding $5 trillion (30%) of annual global retail sales is up for grabs as the market shifts to e-commerce, according to Boston Consulting Group.[1] Notably, e-commerce has changed brands’ retail processes. Unlike…