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Amazon India’s Pricing and Discounts on Prime Day 2023: A Deep Dive Analysis Across Leading Categories and Brands
Learn about the pricing strategies and discounts offered by Amazon and Flipkart during Amazon Prime Day 2023 in India across the Apparel, Home & Furniture, Consumer Electronics, and Health & Beauty categories.
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Insights from the Digital Shelf of Indian FMCG Brands
To stay competitive, it is crucial for manufacturers and retailers to engage with analytics and data experts to seamlessly integrate e-commerce analytics into their short- and long-term business strategies.
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Prime Day India 2022 – highlights from the 2 day annual shopping festival!
Amazon Prime Day India 2022 – Here are the much-awaited sales deals, stats and analysis of the 2-day annual shopping festival. Read now for more details.
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UK’s Biggest Sale Days: What we saw in 2021 and trends for 2022
Customers love discounts, and promotions are the most effective way to attract shoppers and increase sales during the holiday season and clearance sales. Know more!
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Quick Commerce in 2022: An Era of Hyperlocal Delivery
Know about the importance of quick commerce or Q-Commerce & its benefits, also read about factors to consider for quick commerce and how to implement them
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Gold, Gift Hampers & Gadgets – brands that sparkled this Diwali!
Celebrate Diwali with a smile & make this shopping season in India count by purchasing crackers, chocolates & sharing Diwali gift hampers with your loved ones.
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Discounts continue to fizzle out on Amazon-Flipkart as e-commerce gathers steam
Around 30 percent of electronic products across Amazon and 19 percent across Flipkart continued to be sold without any discount during October which is ironically seen as the festive month where the two companies make tall claims about deals and discounts offered around Indian festivals. Out of the 70-80 percent products where discounts were available,…
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Amazon-Flipkart sops war in festive sales fizzles out, shows data
Discounts may have been scaled down as the e-commerce market matures and the government looks out for alleged malpractices. Radhika Subramanium made umpteen trips to the shiny black Bosch mixer-grinder on her phone in the last few weeks. She put it in her shopping cart and waited for the festive season sale to begin, hoping to get a good deal. At…
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Amazon Prime Day Secrets all Brands need to know.
Prime Day or not, brands need to make sure their Digital Shelf is well stocked, highly discoverable in crowded marketplaces, have the right offers and discounts to stay competitive, all while making sure their products have glowing reviews, ratings and optimized content. While this is a year-round effort, brands go the extra mile on Prime…