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Black Friday 2024 in Canada: Insights on Consumer Electronics and Home & Furniture
Explore Black Friday 2024 trends in Canada, analyzing discounts and pricing strategies across consumer electronics and home & furniture. See how top retailers like Amazon, Walmart, and Canadian Tire leveraged data-driven insights to attract shoppers.
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A Deep Dive into Consumer Electronics Pricing During Black Friday 2024
Discover Black Friday 2024’s top consumer electronics deals. Explore retailer and brand discount trends, category leaders, and key pricing insights analyzed by DataWeave.
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The Apparel Market: A Closer Look at Black Friday Discounts
Find out 2024 Black Friday apparel discount trends with DataWeave. Explore retailer strategies, top deals, and insights across Amazon, Walmart, Nordstrom, and more.
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Breaking Down Grocery Discounts This Black Friday
Find out the top grocery discount trends from Black Friday 2024! Explore insights on retailer discounts, subcategory leaders, and brand performance across Walmart, Amazon, Target, Kroger. Learn how competitive pricing shaped the holiday shopping season.
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Black Friday 2024: Home & Furniture Pricing Trends Analyzed
Unlock Black Friday 2024 pricing trends in Home & Furniture with DataWeave’s analysis of 18,000+ SKUs from top retailers. Find insights on discounts, retailer strategies, and brand performance to understand market dynamics during holiday sales.
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Health & Beauty Deals on Black Friday 2024: Insights from Top Retailers and Brands
Discover Black Friday 2024 health & beauty insights with DataWeave’s analysis of top U.S. retailers like Sephora, Ulta Beauty, Amazon, and Walmart. Explore trends in skincare, makeup, and fragrance discounts, brand visibility shifts, and the best deals to maximize consumer value.
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Early Black Friday Deals Analyzed: How Top Retailers Stack Up on Discounts
Pre-Black Friday 2024: Our pricing intelligence reveals how attractive early holiday deals really are, comparing discounts across major retailers from Walmart’s aggressive 57% to Amazon’s conservative strategy.
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Redefining Product Attribute Tagging With AI-Powered Retail Domain Language Models
Find out how AI-powered retail domain language models are transforming product attribute tagging. Learn how DataWeave’s advanced tagging solutions optimize product catalogs, enhance search accuracy, and drive conversions in eCommerce by ensuring comprehensive, precise product data.
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Mastering Grocery Pricing Intelligence: A Strategic Approach for Modern Retailers
Learn how grocery retailers are leveraging advanced pricing intelligence to stay competitive and boost profits. From data collection to AI-driven insights, discover how DataWeave’s solutions empower smarter, proactive pricing strategies for sustainable growth in a volatile market.
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10 SEO Tactics to Help Retail Brands Win More Search Visibility on Amazon
Gaining search rankings on Amazon can be a challenge. Here are 10 tactics to help brands win better visibility on Amazon search results.
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Normalizing Size and Color in Fashion Using AI to Power Competitive Price Intelligence
Explore how AI-powered size and color normalization in fashion enables apparel brands to enhance competitive price intelligence. Find out how advanced algorithms simplify tracking size and color variants across retailers, improving pricing strategies and maximizing market share.
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Mastering Retail Media Metrics: A Deep Dive into Share of Media
Share of Media can give brands a competitive edge. Learn how this essential metric extends the focus beyond Share of Search.
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The Complete Guide to Competitive Pricing Strategies in Retail and E-commerce
What exactly is competitive pricing? And what do you need to succeed with this pricing strategy in retail and e-commerce? Find out now.
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DataWeave’s AI Evolution: Delivering Greater Value Faster in the Age of Gen AI and LLMs
Explore how DataWeave leverages AI, including Gen AI and LLMs, to revolutionize eCommerce intelligence through advanced product matching, attribute tagging, and competitive analysis.
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Less is More in Holiday Pricing: The Case for a Simple, Stable Approach This Holiday Season
With pricing making headlines more frequently than ever, now is the perfect moment for retailers to take a step back and rethink their holiday strategy. The heightened focus on pricing—driven by economic uncertainties, inflationary pressures, and fluctuating supply chain dynamics—presents a unique opportunity for retailers to not only meet customer expectations but to exceed them…
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Back-to-School 2024 Pricing Strategies: What Retailers and Brands Need to Know
Explore 2024 back-to-school retail trends: pricing strategies, discount analysis, and brand visibility across major US retailers. Essential insights for brands and retailers.
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The Essential Price Management Framework for Retailers in 2024
As a leader with over 20 years of experience leading pricing strategy at a major US grocery chain, I deeply understand the complexities pricing teams face when trying to derive, quantify, and execute corporate pricing initiatives. Providing insights into the competitive marketplace in order to ensure the overall success of directed pricing strategies is more…
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Do Amazon’s Competitors Lower Prices During Prime Day?
Uncover the strategic pricing moves of major retailers during Prime Day 2024. Essential reading for retailers seeking to optimize their pricing intelligence and competitive edge.
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A Guide to Digital Shelf Metrics for Consumer Brands
Discover the importance of Digital Shelf metrics for consumer brands in the omnichannel marketplace. Learn how to monitor and optimize performance effectively.
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How Digital Shelf Analytics Can Fix Common Revenue Growth Management Challenges for Consumer Brands
Find out how digital shelf analytics solves key revenue growth management challenges for consumer brands. Learn to overcome data issues, competitive landscape complexities, and timing constraints in e-commerce.
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Amazon Prime Day India 2024: Key Insights on Pricing and Visibility Across Categories and Brands
Uncover key trends and insights from Amazon India Prime Day 2024. Analyze discount strategies across major categories, subcategories, and brands.
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Insights on Pricing and Visibility of Leading Consumer Brands During Prime Day 2024
Uncover brand-specific trends from Amazon Prime Day 2024 across Electronics, Apparel, Home & Furniture, and Health & Beauty categories. Analyze discount strategies and visibility to inform your retail approach.
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Amazon Prime Day Pricing Trends 2024: Deals and Discounts Galore Across Categories
Amazon Prime Day 2024 has once again shattered records, with more items sold during the two-day event than any previous Prime Day. Prime members worldwide saved billions across all categories, while independent sellers moved an impressive 200 million items. At DataWeave, we conducted an extensive analysis of the discounts offered by Amazon across major categories.…
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Cracking the Code: How Retailers Can Adapt to Plummeting Egg Prices in 2024
Learn retail strategies to maintain profit margins and customer loyalty despite unstable egg prices.
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Using Siamese Networks to Power Accurate Product Matching in eCommerce
Retailers often compete on price to gain market share in high performance product categories. Brands too must ensure that their in-demand assortment is competitively priced across retailers. Commerce and digital shelf analytics solutions offer competitive pricing insights at both granular and SKU levels. Central to this intelligence gathering is a vital process: product matching. Product…
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Why Strategic Competitive Insights Are Key to Optimizing Your Product Assortment
Find out how DataWeave’s Assortment Analytics provides retailers with insights to strategically curate the perfect product mix, identify strengths/gaps, track top-sellers, and align assortments with customer demand.
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6 Common Pricing Intelligence Challenges Retailers Face (And How to Overcome Them)
When your product pricing is sub-optimal, you leave money on the table. This is especially significant for eCommerce retailers who must contend with their consumers ‘shopping around’ for the best price before making a purchase. All eCommerce retailers experience some amount of cart abandonment. In fact, the average cart abandonment rate is estimated at 70.19%,…
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Cinco de Mayo 2024 Pricing Insights: An Analysis of Discounts Amid Inflation
Explore the intricate dynamics of Cinco de Mayo pricing, and inflation impact in this comprehensive analysis. Find out how retailers strategize to attract consumers, navigate inflationary pressures, and capitalize on this vibrant celebration of Mexican-American heritage.
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How Monitoring and Analyzing End-User Prices can Help Retailers and Brands Gain a Competitive Edge
Accurate pricing intelligence is crucial for retailers and brands in the eCommerce arena. Discover why tracking the “end-user price” – the true cost to consumers after discounts and fees – is essential for enhanced pricing strategies.
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Augmenting AI-powered Product Matching with Human Expertise to Achieve Unparalleled Accuracy
Find out how the power of AI and human validation can drive precise product matching. Discover how DataWeave enhances product matching to enhance your pricing strategies.
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Why Localized, Store-Specific Pricing and Availability Insights is Critical for Consumer Brands
Unlock the power of localized, store specific pricing insights with DataWeave’s Digital Shelf Analytics. Optimize strategies, stay competitive, and enhance customer satisfaction across online and offline channels.
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How AI-Powered Visual Highlighting Helps Brands Achieve Product Consistency Across eCommerce
Learn how AI-powered visual highlighting helps brands maintain consistency of product images across online marketplaces with precision and speed.
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How Enterprise AI is Transforming Business Outcomes for Customers Across Industries
Is AI just a flashy new trend that helps you create some amusing or stunning art and whip up amazing content in seconds (not this one) or is it a force for much greater good? Let’s dive into one of the most disruptive tech moments in our recent history in analyzing the use and transformative…
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How DataWeave Enhances Transparency in Competitive Pricing Intelligence for Retailers
Unlock transparent pricing strategies with DataWeave! Elevate accuracy, freshness, and coverage in competitive intelligence. Manage matches independently for retail success. Learn more!
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Capturing and Analyzing Retail Mobile App Data for Digital Shelf Analytics: Are Brands Missing Out?
Unlock eCommerce success! Discover why brands must prioritize mobile app data in Digital Shelf Analytics. Dive into insights for a winning online market share.
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AI-powered Product Matching: The Key to Competitive Pricing Intelligence in eCommerce
With thousands of products and hundreds of online retailers to choose from, the average modern-day shopper usually compares prices across several e-commerce sites effortlessly before often settling for the lowest priced option. As a result, retailers today are forced to execute millions of price changes per day in a never-ending race to be the lowest…
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The Indian E-Commerce Showdown: Unveiling the Price War Between Flipkart’s Big Billion Days and Amazon’s Great Indian Festival
Dive into the price war between Flipkart’s Big Billion Days and Amazon’s Great Indian Festival, dissecting discounts, brand strategies, and discoverability across key categories.
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Black Friday Cyber Monday 2023: Unveiling Health & Beauty Pricing and Discount Trends
Uncover the nuances of Back Friday and Cyber Monday discounts, discover standout brands, and stay ahead of the curve in your pursuit of the best deals in Health and Beauty.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Home & Furniture
Learn about the pricing and discounting strategies that shaped the Home & Furniture landscape across major retailers like Wayfair, Overstock, and Home Depot during Black Friday and Cyber Monday 2023.
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Black Friday Cyber Monday 2023 Insights: A Report on Pricing and Discounts in Apparel
Discover Black Friday, Cyber Monday 2023 pricing insights in Apparel! Check out our exclusive data-driven analysis on discounts, brand strategies, and discoverability.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Consumer Electronics
View pricing and discounting insights for consumer electronics products on Black Friday & Cyber Monday. Dive into discounts, brand strategies, and consumer behavior shifts.
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Which Amazon Sale Offered Better Deals: Prime Day in July or Big Deal Days in October?
Uncover surprising insights on Amazon’s Prime Day events. View our in-depth analysis of October’s Prime Big Deal Days and July’s Prime Day event across key categories and brands.
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Why Unit of Measure Normalization is Critical For Accurate and Actionable Competitive Pricing Intelligence
Find out how Unit of Measure Normalization ensures products are matched appropriately, resulting in highly accurate and actionable competitive pricing intelligence and insights for retailers.
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From Data to Dollars: How Digital Shelf Analytics Drives Tangible Business Impact and ROI for Brands
Unlock how Digital Shelf Analytics KPIs like content quality, share of search, stock availability, heighten impressions, clicks, and sales, driving tangible ROI for eCommerce brands.
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Revolutionizing Fuel Pricing: How Fuel Retailers and Convenience Stores Can Gain a Winning Edge with DataWeave
Learn how you can transform your retail fuel pricing strategies with the world’s most accurate, comprehensive, and real-time fuel pricing intelligence solution.
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Backpacks to Binders: Examining Back-to-School Price Hikes in 2023
Our analysis of the back-to-school category across major retailers reveals an average price surge of 9.8% in 2023.
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DataWeave Launches PricingPulse: Empowering Retail Leaders With Comprehensive and Strategic Pricing Insights
DataWeave’s PricingPulse is the first and only pricing view in the industry to bridge the gap between tactical pricing decisions and comprehensive strategic analysis.
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Navigating the Turbulent Home and Furniture eCommerce Market in 2023 with the Power of Competitive Intelligence
Learn about the pricing strategies of leading home and furniture retailers in 2023 and how they can leverage DataWeave’s competitive intelligence and product matching to achieve price leadership consistently.
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Fashion eCommerce 2023: Leveraging Pricing Intelligence to Stay Competitive Despite Reduced Demand
Learn the pricing strategies of leading fashion retailers in the US on the backdrop of inflation, reduced demand, and overstocking and how they can leverage pricing intelligence to stay competitive.
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Competitive Pricing and Availability Trends of South Africa’s Leading Retailers and Brands in 2023
South Africa’s eCommerce market is primed for robust growth in 2023 and beyond, despite the short-term impact of COVID19 over the last few years. According to Statista, the country’s eCommerce market size is $7.2 billion in 2023, with an expected CAGR of 12.5% till 2027. South Africa’s user penetration is already as high as 49.4%…
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Decoding the 2022 Black Friday Record Sales: The Who, The What, and The How?
Expert Insights powered by DataWeave’s Digital Shelf Analytics on Black Friday 2022.
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It’s not easy being a Bakery Brand: Insights from Digital Shelf
The “Bakery & Snack” category is a fast-growing food segment. Here’s how companies can leverage DataWeave’s e-commerce analytics to boost sales in this category.
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Insights from the Digital Shelf of Indian FMCG Brands
To stay competitive, it is crucial for manufacturers and retailers to engage with analytics and data experts to seamlessly integrate e-commerce analytics into their short- and long-term business strategies.
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The Rapid Rise of Alcohol eCommerce in the UK
Do customers prefer buying alcohol online or via Q-Commerce apps? Did Tesco give a higher discount on Booze in 2022 or Weezy? And what were Price Index trends for the alcohol category? Learn all this & more in our latest blog on the Rapid Rise of Alcohol eCommerce in the UK!
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5 Ways to Manage and Improve Stock Availability
Stock availability is the degree to which a brand or retailer has inventory of all their listed items to meet customer demand.
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5 Ways DataWeave Helps Brands Drive Growth With Amazon Ads
Consumers are discovering and trialing new eCommerce marketplaces, brands and products at a faster rate than ever before, given the vast amount of choices encountered browsing for products online. A recent analysis shows how events like Amazon Prime Day, Black Friday, and Cyber Monday are especially fruitful for new-to-brand customer advertising, encouraging B2C marketers to…
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Prime Day India 2022 – highlights from the 2 day annual shopping festival!
Amazon Prime Day India 2022 – Here are the much-awaited sales deals, stats and analysis of the 2-day annual shopping festival. Read now for more details.
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Prime Day Germany 2022 – highlights from the 2 day annual shopping festival!
How does amazon prime day sales stats look this year? Let’s take a look at the Amazon Prime Day Germany 2022 sales stats and highlights from DataWeave Article.
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Prime Day UK 2022 – highlights from the 2 day annual shopping festival!
Amazon Prime Day has been growing year after year. Check out the Amazon Prime Day UK 2022 sales stats from the DataWeave Blog. Read Now!
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UK Grocery Pricing Wars in 2022! A quick look at Pricing Data we gathered from 5 Grocery retailers in the UK
Understand the insights on who is winning the grocery pricing wars in the UK fought by 5 giant grocery retailers from the DataWeave blog. Read now.
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The Role of eCommerce in Sustainable Fashion
In this blog, we will discuss the rise of sustainable fashion & its benefits. We will also discuss marketplaces that help reduce carbon emissions using sustainable fashion.
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U.S. Prime Day Deals 2022: Promotion Intelligence First Look
As inflation hits another 40-year high at 9.1 percent, U.S. consumers geared up for their first sign of hope and relief in the form of anticipated discount buys – 2022 Amazon Prime Days, or so we thought. While Prime Days have grown to become a promotional period almost as important as Black Friday to digital…
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The challenges in scaling a ‘House of Brands’
How much have you heard about the house of brands strategy? Find out here the strategies, advantages & challenges companies face in scaling it from DataWeave Blog.
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How short term Stockouts on Amazon can have a long-term impact on your eCommerce business
Learn how stockouts on Amazon can impact your eCommerce sales. Read Now!
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Feminine Hygiene Products Face Supply Chain Shortage and Price Increases
Last week the DataWeave analytics team identified the states most impacted by the baby formula shortage, only to see feminine hygiene products following similar trends with price increases occurring alongside a supply chain shortage. In this analysis, the team has identified over four hundred feminine hygiene products made available across eighteen retailer and delivery intermediary…
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7 Key Metrics that QSRs want (but may not get) from Food Delivery Apps
As the QSR market is projected to be valued at $691 billion by 2022. Here are a few important metrics QSRs need from food delivery apps to increase sales. Learn Now.
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Baby Formula Shortage Continues Alongside National Price Increases – June 2022
As the baby formula shortage continues, retailers and brands are working quickly to meet evolving consumer demand, considering supply chain driven headwinds, a baby formula recall, and inflationary-driven impacts. The DataWeave analytics team has actively tracked marketplace changes, alongside reports from the FDA, for the baby formula category at a state-level, and has shared the…
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eCommerce in South Africa: Data-Driven approach to getting ahead
About 70% of South Africans shop online once a month resulting in a massive growth of eCommerce in South Africa. Know how to tap into this growth from DataWeave.
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The Rise of South African eCommerce : The Growth, & the Future
Understand the future and growth of the South African eCommerce market from online retail to quick commerce & rise in online shopping. Learn from DataWeave Blog.
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The Future of eCommerce is Social: Demystifying the Social Commerce Revolution
Learn what is social commerce and how to use top social commerce platforms for brand promotion and increase of sales in eCommerce by reading dataweave blog.
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How Inflation has hit the Retail Industry
The Impact of inflation on the retail industry has affected the cost of living for various families. Here are the 5 important strategies to help counter inflation from dataweave.
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Share of Keyword Search Cinco de Mayo 2022
As inflation continues to hike costs for consumers and supply chains challenge them to maintain loyalty, there is still an active audience willing to pay the ultimate price for the convenience of food and alcohol delivery. That being said, we analyzed 8 popular Retail and Delivery Intermediary websites and 11 popular ‘Cinco de Mayo’ keywords…
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What is Customer Price Perception and why it is important
Learn how to build the right customer price perception by analyzing competitors pricing, promotional strategies and brand image with the help of Dataweave.
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Top 7 strategies to sell effectively on Amazon
Learn how to sell successfully on Amazon with these 7 Proven Strategies. Improve Product Visuals, Product Intelligent Pricing, Product Description, & amazon ads. Learn now!
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11 Reasons why your eCommerce Business is failing
11 Reasons why eCommerce business fails · Poor customer service · Inadequate Pricing · Not targeting the right audience · Slow site speed · etc learn now.
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eCommerce Performance Analytics for CPG Private Label
The combination of economic uncertainty, inflation, and perceived affordability has increased consumer’s willingness to buy and try more private label products, challenging National brands to differentiate their eCommerce strategies, especially those related to price positioning, in other ways. Our previously released report, Inflation Accelerates Private Label Share and Penetration, confirmed 8 out of 10 brands…
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The Rise of On-Demand Grocery Delivery after the Pandemic
According to Acosta’s report, post-pandemic, 45% of customers prefer online grocery shopping. Learn the rise and trends of the online grocery delivery market.
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Critical Features of an Effective Price Intelligence Tool For Retailers
In the age of a mature eCommerce and omni-channel retail ecosystem, pricing is the premier competitive battleground. It’s both the biggest offensive weapon to capture market share – and the biggest vulnerability if you stumble. In fact, a recent Statista survey revealed that 70% of US online users prioritize competitive pricing in their digital shopping…
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9 Things to Build a Thriving Fashion eCommerce Brand
According to the Statista Fashion eCommerce report 2021, the compound annual growth rate (CAGR) for online fashion is predicted to be 10.3% between 2018-2023. The widespread need for trendy fashion presents a challenge for fashion brands to succeed in a highly crowded and competitive space. With eCommerce shopping becoming more prevalent, fashion brands aren’t just…
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Fake Reviews: A Real Pain Point for Brands
Learn how to spot a fake reviews and prevent it on Amazon and how it is a real pain point for brands and eCommerce from DataWeave Blog
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How VCs and Brand Rollups are using Data for faster Acquisitions
Continuous & automated data first brand scouting is the solution to help Brand Rollups & VCs scout for the ideal brand that fit their acquisition profile. Read more!
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How Restaurants can use QSR Intelligence to Drive Sales
Quick service restaurants are not only about delivering great food. They also have to overcome challenges like delivery, logistics & affordable pricing. Read more!
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UK’s Biggest Sale Days: What we saw in 2021 and trends for 2022
Customers love discounts, and promotions are the most effective way to attract shoppers and increase sales during the holiday season and clearance sales. Know more!
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Valentine’s Day eCommerce Insights
Access to these types of real-time digital marketplace insights can enable retailers and brands to make strategic decisions and help drive profitable growth in an intensifying competitive environment. Be sure to reach out to our Retail Analytics experts for access to more details regarding the above analysis.
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What Historical Pricing Data can tell you & how to use it
Identify the significance of historical pricing data & how to make the most of it. Maximize your revenue by planning pricing strategies & promotions.Learn more!
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How to respond to Negative Online Reviews
Learn how to address negative reviews and nudge customers towards building trust in their products. Find out ways in which you should address such reviews.
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Best Practices to avoid MAP Violations
MAP is an agreement between distributors and manufacturers about the minimum price resellers can advertise the products. Read the full blog to know more.
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Quick Commerce in 2022: An Era of Hyperlocal Delivery
Know about the importance of quick commerce or Q-Commerce & its benefits, also read about factors to consider for quick commerce and how to implement them
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Beauty & Grooming Brands that are dominating on Amazon India
Check out the list of brands that dominating on Amazon India in the Beauty and Grooming Industry. Let’s take a look at the list of brands that are on top
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2021 Cost-Push Inflationary Trends Ran Rampant, Impacting Holiday Discounts
Business has been anything but usual this holiday season, especially in the digital retail world. The holiday hustle and bustle historically seen in stores was once again occurring online, but not as anticipated given the current strength of consumer demand and the reemergence of COVID-19 limiting in-store traffic. While ‘Cyber Weekend’, Thanksgiving through Cyber Monday,…
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Importance of Image Recognition in the Retail Industry
Image recognition helps retailers to get more real-time visibility and help to increase sales for their store. Learn more about Image Recognition and its importance.
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6 Promotional Strategies for the Holiday Season
Looking for an effective list of Promotional Strategies for this upcoming season? Find the best 6 strategies to increase sales during holiday season. Check Now!
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Are Your Digital Shelves Prepared for Green Monday?
Green Monday falls on the second Monday of December and has historically been one of the greatest sales days of the year for eBay, often attracting last-minute shoppers. Our team has been actively monitoring activity on this day from 2017 through present, to assess which retailers participate in the event, but also to understand how…
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Manage Your Supply Chain Like a Pro
Supply chain management will be the success key for brands & retailers. if you want to develop a process that is faster, you have to improve your supply chain strategy.
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How Brands Boost Sales & Satisfaction on Walmart.com
The explosive growth of online shopping has forced brands to re-examine their e-commerce processes to stay competitive and profitable. In particular, out-of-stocks are a common, costly retail challenge, as product shortages frustrate online shoppers – and even prompt them to leave brands. According to McKinsey & Company, forty-eight percent of consumers switched to a different…
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Top 7 AI tools for your eCommerce business
7 Artificial Intelligence (AI) and Data Tools for your eCommerce business growth in 2022. Read the blog to know more about Data Warehouse and other AI tools.
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How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics
As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like out-of-stocks, an influx of new competition and rising inflation, all of which erode profitability. As online marketplaces mature, more brands need to make daily changes to their digital marketing strategies in response…
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Top 4 ways to optimize content to drive e-commerce sales
How to use content to boost your e-commerce sales? Here are the 4 ways of content optimization that will increase your e-commerce sales. Check Now!
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Win Search. Win the Digital Shelf this Holiday Season!
Win Search. Win the Digital Shelf this Holiday Season!
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2021 Cyber Weekend Preliminary Insights
The exponential growth of eCommerce has forever changed holiday shopping as we know it. What was once led by the launch of Cyber Monday in 2005, has since expanded to ‘Cyber Five’ in 2018, now spans beyond an eight-week period, and is collectively the busiest digital shopping period of the year. Most retail websites have…
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Top 10 Retail Analytics that You Must Know
Retail Analytics help merchants to understand their customers, how to increase sales, and much more. Here we share 10 facts about retail analytics that you must know.
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How Artificial Intelligence is giving the Indian Beauty Industry a Facelift
In this article, you will understand how artificial intelligence is helping the Indian beauty industry to give them a boost.
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Gold, Gift Hampers & Gadgets – brands that sparkled this Diwali!
Celebrate Diwali with a smile & make this shopping season in India count by purchasing crackers, chocolates & sharing Diwali gift hampers with your loved ones.
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Discounts continue to fizzle out on Amazon-Flipkart as e-commerce gathers steam
Around 30 percent of electronic products across Amazon and 19 percent across Flipkart continued to be sold without any discount during October which is ironically seen as the festive month where the two companies make tall claims about deals and discounts offered around Indian festivals. Out of the 70-80 percent products where discounts were available,…
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Prioritizing Brand Protection Before the Holiday Rush
Counterfeits pose a dangerous threat to any retail brand. Since every single sale is a pivotal branding opportunity, especially for young, burgeoning eCommerce brands, an online marketplace flooded with counterfeits can be particularly dangerous. One in five customers will boycott a brand after mistakenly purchasing a counterfeit product, and that’s not the kind of ratio…
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Amazon-Flipkart sops war in festive sales fizzles out, shows data
Discounts may have been scaled down as the e-commerce market matures and the government looks out for alleged malpractices. Radhika Subramanium made umpteen trips to the shiny black Bosch mixer-grinder on her phone in the last few weeks. She put it in her shopping cart and waited for the festive season sale to begin, hoping to get a good deal. At…
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6 ways Reviews & Ratings can Skyrocket your eCommerce sales
Want to know how to skyrocket your eCommerce sales? Here are 6 different ways how Rating, Reviews and Analytics can help you. Click Here to Read the Blog!
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Online Halloween Shopping Is Here to Stay – Winning Share of Search
Lessons from Kroger, Albertson’s, and Safeway’s Optimized Online Positioning As consumers continue their migration to online shopping through and after the pandemic, Halloween shopping is no exception. If that’s the new paradigm, what clues should retailers and brands be looking for to enhance their sales? With Halloween around the corner, the analyst team at DataWeave…
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4 Hacks to improve your online Product Visibility
With online shopping becoming increasingly important for brands, the concept of ‘product visibility’ within this ecosystem has emerged as the most noteworthy path to generate sales & win the Digital Shelf. Research shows that on Amazon, the first 3 products garner 64% of business generated. And post-pandemic, more and more people are now shopping online,…
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How an American QSR (Quick Service Restaurants) improved its Business ROI Food Apps
Within months of partnering with DataWeave, a 1000+ store chain QSR was able to achieve a 3X increase in sales with a large food aggregator app that they had pre-invested in. That too without using any additional marketing dollars.
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Structured and Unstructured data – Benefits of Big Data
The big buzzword of the decade has got to be data. When the untapped potentials of great data were first discovered, experts started calling it the new oil, implying that it is now the most precious resource.
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Decoding Growth for CPG Brands in India with Data Analytics
It’s been a pivotal year for the CPG industry in India. Consumers were forced to stay at home due to the pandemic, leading to a surge in online CPG shopping, simultaneously increasing the expectation for safety and convenience. Brands and retailers needed to adjust to this new reality to meet customer expectations that were very…
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“The Rise of Digitally Native Brands (DNVB)”
Direct-to-Consumer (D2C), Digitally Native Vertical Brands (DNVB), and brand.com serve as different variations of a similar concept that has blown up in the past few years fueled by factors ranging from a surge in online shopping, stay-at-home restrictions brought about by the pandemic, and a general shift in consumer behavior.
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Seven tricks to win food wars on food aggregators apps
Food aggregators have emerged as a critical channel for Quick Service Restaurant (QSR) chains to grow their business – especially post-pandemic. Quick Service Restaurants, QSRs, as we call them, are capitalizing on the opportunity too. For many chains, as high as 50% of their revenue now comes via aggregator channels.
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G2 recognise DataWeave as Leader and High Performer in 2021.
G2 is the world’s leading B2B software and services review platform has named DataWeave the Leader and High Performer in E-Commerce Analytics and Multi -Channel Retail
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Amazon Prime Day Secrets all Brands need to know.
Prime Day or not, brands need to make sure their Digital Shelf is well stocked, highly discoverable in crowded marketplaces, have the right offers and discounts to stay competitive, all while making sure their products have glowing reviews, ratings and optimized content. While this is a year-round effort, brands go the extra mile on Prime…
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Amazon Prime Day 2021 Discounts Set Home Leaders Apart
Home is where the shopping cart is. After last year’s blistering pace of e-commerce sales growth in the home category, we at DataWeave wanted to know how Prime Day 2021 discounts on home products would impact retailers and brands around the world. We focused our analysis on how international retailers adapted their Prime Day pricing…
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Prime Day 2021’s Best Fashion Discounts Around the World
Consumers are moving beyond yoga pants. After a long year of pandemic lockdowns and the casual comfort of a homebody lifestyle, shoppers are giving their wardrobes a makeover. During this year’s Prime Day sales event, retailers around the world were well prepared for fashion shoppers’ enthusiasm for a fresh look. That’s why we at DataWeave…
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Prep, Prime and Plenish For Prime Day India 2021
After demonetization, Covid-19 has probably been one of the worst scenarios for the retail sector in India. The entire nation went into lockdown and the industry noticed some big changes around the entire globe. From remote working to shopping, everything turned to digital and Bharat witnessed new trends across payments, e-commerce, and more. Not surprisingly,…
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Prime Day 2021 Reflected the Global Health & Beauty Category
As consumers socialize more this year, retailers around the world are competing for sales in the torrid health & beauty category. That’s why we at DataWeave wanted to know how Prime Day 2021 discounts played a role in the pricing strategies for health & beauty products. We focused our analysis on how global retailers adapted…
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Who Won Prime Day 2021’s Consumer Electronics Price War?
Amazon’s Prime Day 2021 global shopping event took place June 21 and 22, 2021 and smashed previous sales records. At DataWeave, we wanted to know how Prime Day 2021 deals and discounts on electronics compared across retailers and regions. We focused on how retailers adapted their Prime Day pricing strategies to stand out in the…
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Dazzle Dad With Electronics & Home Goods for Father’s Day
This year, shoppers will skip neckties and celebrate Dad with gifts for his home office or man cave.As our personal and professional lives grow increasingly digital and tied to our homes, retailers face new seasonal sales opportunities. Retailers whose assortments contain in-demand electronics and home products can drive more e-commerce sales revenue and gain a…
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As Value Shopping Soars, Pricing Matters More
The pandemic’s profound economic impact sparked a surge in value shopping. Between February and December 2020, 10 million Americans lost their jobs.1 Due to the pandemic, 36% of lower-income adults and 28% of middle-income adults lost a job or took a pay cut (vs. 22% of upper-income adults). In addition, less than a quarter of…
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Food Delivery Gives Moms a Delicious Break On Mother’s Day
Moms deserve a scrumptious celebration. In time for Mother’s Day, restaurants and their food delivery partners can unburden mothers from the chore of cooking by delivering the gifts of ease, convenience and nourishment. Over the past year, moms have been starved for time amid the disruption of working from home and supporting their children’s virtual…
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This Mother’s Day, Dazzle Moms With These Beauty & Fashion Trends
Show moms extra love this year. With Mother’s Day coming up fast, savvy beauty and fashion brands will use this special occasion to inspire pampering and gift giving to fuel their e-commerce sales growth. This year, beauty and fashion are poised to boom, as 40% of consumers plan to buy beauty products and 37% will…
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Similarity matching keeps retailers competitive: Know your rivals
Soaring e-commerce growth has made retail more crowded, complex and competitive. Now retailers face an urgent need to keep an eye on more rivals with potential substitute products to maximize their own e-commerce growth. Consider these recent figures, which illustrate online shoppers’ abundance of product choices: 24% year-over-year increase in direct-to-consumer (DTC) brands in the…
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How Brands Make Their Marketing Magnetic
E-commerce is getting crowded. The proliferation of informed shoppers, e-commerce sites, and competitors of all sizes has increased the complexity of – and lucrative opportunities in – brand management. Now more brands rely on data insights to uncover specific ways to make their digital marketing more arresting, effective and profitable. Many brands struggle with e-commerce…
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How Healthy is Your Assortment?
In 2021, both consumers and retailers seek better health. The pandemic has inspired consumers and retailers to take better care of their physical fitness and e-commerce fitness, respectively. As shopping habits have shifted over the past year, retailers now face increased pressure to quickly adapt their e-commerce assortments with in-demand health and wellness products to…
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How Brands Boost Their E-Commerce Profitability
Brands that protect their bottom line will win online. As global e-commerce smashes sales records, more brands are now taking control over their online presence (“digital shelf”) to enhance their performance and profit margins. In the U.S., the increase in e-commerce penetration during the first half of 2020 was equivalent to that of the last…
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[INFOGRAPHIC] 2020: The Year the World Navigated Uncertainty Together
![[INFOGRAPHIC] 2020: The Year the World Navigated Uncertainty Together](https://stage-cdnblog.dataweave.com/wp-content/uploads/2021/01/Year2020_At_DataWeave-e1688039574468.jpg)
The start of 2020 brought with it the promise of global economic growth. Markets in the US were on a steady rise we also witnessed demand from brands and retailers in Europe and the Middle East. All seemed to be on track to make it a year of plenty. Out of nowhere, the end of…
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AI-Driven Mapping of Retail Taxonomies- Part 2
Mapping product taxonomies using Deep Learning In Part 1 we discussed the importance of Retail taxonomy and the applications of mapping retail taxonomies in Assortment Analytics, building Knowledge Graph, etc. Here, we will discuss how we approached the problem of mapping retail taxonomies across sources. We solved this problem by classifying every retail product to…
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Mapping eCommerce Product Taxonomy with AI Pt. 1
Product Taxonomy and its importance in retail Every product on a retail website is categorized in such a way that it denotes where the product belongs in the entire catalog. Generally, these categorizations follow a hierarchy that puts the product under some Category, Subcategory and Product Type (Ex. Clothing, Shoes & Jewelry > Men >…
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Black Friday Prices Tempt Health & Beauty Shoppers
Black Friday looked downright sultry with desirable discounts on health and beauty products. This year, health and beauty sales faced the threat of declining demand, as the pandemic keeps many consumers cooped up at home and in-store product testers no longer allowed. Yet consumers’ enduring desire to look and feel their best means this category…
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Who Won Black Friday’s Electronics Price War?
Electronics have never been hotter. This year’s COVID-19 pandemic created a seismic shift towards tech, directly affecting retailers’ Black Friday and Cyber Monday pricing strategies for electronics. Prime Day 2020’s new fall date also inevitably influenced pricing and purchasing patterns. If consumers pampered themselves with a 75-inch TV in October, what are the odds they’re…
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Black Friday Furniture Prices Inspire Home Makeovers
As most of us stay home for the holidays this year, retailers hope we’ll invest in our nest. The global pandemic ignited sales in the red-hot home furniture category, as our domestic comfort, functionality and aesthetics suddenly became urgent priorities in 2020. Now we’re investing more in domestic leisure, organizing and redecorating as our consumption…
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Black Friday Prices Wowed Fashionistas
Retailers really wanted to dress us up this holiday season. This year’s Black Friday and Cyber Monday fashion pricing trends reflect how retailers have responded to the pandemic’s influence on apparel shopping to boost their resilience and competitiveness. For instance, since most consumers now cocoon at home, few of us are likely to splurge on…
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Country of Origin: E-retailers in India | DataWeave
‘Make in India’ is a headline you’re likely to have seen smeared across newspapers or as campaign rhetoric. E-retailers in India were mandated to display the country of origin against all the products starting 1st August, 2020. The rationale behind this move was to provide the customer the information which would aid the government to…
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Amazon’s losing its pricing advantage this holiday season
Amazon’s pricing advantage has declined in key categories, compared to last year as we enter 2020’s holiday season. The holidays are here and the retail industry is gearing up for the yearly stampede. In a report published by Bain & Company, in partnership with DataWeave, it was observed that, “When it comes to pricing, Amazon’s…
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How Essential Goods Have Shaped Retail Strategies
The rapid evolution in essential goods is rattling retail. That’s because the COVID-19 pandemic has dramatically changed shopping habits and retail necessities, leading to unpredictable shifts in demand. Most notably, U.S. e-commerce has surged by an astonishing 45% year-over-year, as the pandemic accelerated online shopping by five years.[1] Since more consumers now work and learn…
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How E-commerce Brands Build Customer Trust | DataWeave
Brands that build consumer trust will win big as online shopping explodes this year. As the COVID-19 pandemic propels more shoppers online, an astounding $5 trillion (30%) of annual global retail sales is up for grabs as the market shifts to e-commerce, according to Boston Consulting Group.[1] Notably, e-commerce has changed brands’ retail processes. Unlike…
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Amazon Great Indian Festival Vs Big Billion Day- Who offered better discounts?
Amazon’s Great Indian sale Vs Flipkarts Big Billion Day sale
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Prime Day 2020: Home categories fuel retail rivalry & desirable discounts
According to our preliminary analysis of Prime Day 2020, Amazon’s rivals offered more generous discounts within Home categories to stay competitive as more consumers invest in their homes this year. This year the COVID-19 pandemic has transformed consumers into homebodies who increasingly work, learn and shop from home. This year also marks the first time…
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How Prime Day 2020 Deals Influenced Retail Pricing Strategies
Our preliminary analysis reveals that Prime Day 2020 motivated Amazon’s rivals to offer deeper discounts in key categories to try to make their merchandise more magnetic and lure consumers away from the e-commerce giant. This year’s Prime Day is momentous, as the COVID-19 pandemic has encouraged more consumers to make online shopping a more regular…
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Food Delivery Boom Fuels Competition Among Restaurants
This year, homebound consumers crave the convenience of food delivery.Growing 20% since 2015, restaurant delivery has sparked intense rivalry to reach consumers’ homes. Although the pandemic led to $165 billion in lost sales industry-wide between March and July, experts predict online food delivery sales will reach $220 billion by 2023, accounting for 40% of total…
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Introducing the CPG Brand Monitor by DataWeave
As DataWeave continues to engage with brands and manufacturers of all sizes, a consistent theme keeps emerging, “click and collect tracking”. Right now, brands rely on manual-store checks or waiting upwards of two weeks for a retailer to report sales data, which reveals low sales because a product is out of stock. In addition, there…
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JioMart Launches Online Grocery Store
JioMart, the online channel for Reliance Retail Limited, launched in December 2019 as a contender in the e-grocery segment. Currently in India, this segment is being dominated by bigbasket, Amazon, Flipkart Supermart, Grofers, etc. After less than a year and from their initial launch in Mumbai, they now have their presence in 205 cities across…
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Market Intelligence Platform with Kenshoo
We’re thrilled to announce that we have teamed up with Kenshoo to offer an integrated marketing solution that combines DataWeave’s digital shelf analytics and commerce intelligence platform with Kenshoo’s ad automation platform. This in turn, provides better recommendations on promotions to retailers and consumer brands. As e-commerce surges, consumer brands can now promote their products…
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Amazon Triples Down on its Private-label Product Portfolio
Among Amazon’s most prominent and decisive steps in achieving retail dominance over the last few years has been its focus on expanding its private label portfolio. The most recent collaborative report between DataWeave and Coresight Research determines that Amazon’s private label assortment in early 2020 has grown three-fold over the previous two years, most of which…
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How Apache Airflow Optimizes Complex Workflows in DataWeave’s Technology Platform
As successful businesses grow, they add a large number of people, customers, tools, technologies, etc. and roll out processes to manage the ever-increasingly complex landscape. Automation ensures that these processes are run in a smooth, efficient, swift, accurate, and cost-effective manner. To this end, Workflow Management Systems (WMS) aid businesses in rolling out an automated…
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Coronavirus Outbreak: Impact on E-Commerce Retailers and Consumer Brands
The Coronavirus, otherwise known as COVID-19, has made landfall on U.S. shores. At the time of writing this article, there are over 230 confirmed cases in the country and 12 deaths. The growing unease about the virus, which has quickly accumulated 95,000+ confirmed cases globally, has, among other things, adversely affected businesses and stock markets…
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[INFOGRAPHIC] 2019 at DataWeave: Blazing New Trails
![[INFOGRAPHIC] 2019 at DataWeave: Blazing New Trails](https://stage-cdnblog.dataweave.com/wp-content/uploads/2020/01/2020-.jpg)
As another year comes to a close, we look back at 2019 with fond memories and look forward to the exciting new prospects of 2020. Take a trip with us as we highlight some of DataWeave’s milestones of the last twelve months. Over the course of the year, DataWeave’s success has gone hand in hand…
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Black Friday 2019 Pricing for Online Furniture
For today’s shoppers, instant gratification is the need of the hour. It’s, therefore, no surprise that furniture e-retail has been picking up steam over the last decade. What was once a norm to physically touch and feel before making a purchase, is now just a few clicks away. Retailers have bridged the gap by making…
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Health & Beauty on Black Friday: Analyzing Pricing Strategies of Top U.S. Retailers
We’ve come a long way from face paint and medicinal herbs to multi-billion dollar industries revolving around health and beauty. Customers are getting increasingly bombarded with variety that promises something for everyone. In fact, a recent DataWeave study identified Health & Beauty as one of the most popular CPG categories in the U.S., both in…
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Fashion on Black Friday: Decoding Pricing Strategies of Top U.S. Retailers
Over the last few Thanksgiving Weekend sales, fashion, what was a category once typically reserved for offline purchases, has evolved into a regularly marked down and popular category as shoppers get more comfortable making these purchases online. This can be credited to the ease of purchase that retailers offer – trials, returns, etc. combined with the…
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Black Friday Sale: Breaking Down Pricing Strategies in Consumer Electronics
Online holiday shopping (Nov-Dec) in the US for 2019 is projected to be $143.7B, a 14.1% increase from 2018. This sets a rather exciting stage for retail giants in the battle to claim market share. Interesting patterns emerge as each one tries to out-smart the other. Black Friday, in particular, is when most of the…
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Amazon on course for an aggressive Black Friday
The holidays are around the corner and that much awaited holiday cheer, has now become directly proportional to the arrival of an Amazon package. According to a new report, in partnership with Bain & Company, DataWeave has observed that early in November, Amazon had the lowest price 30%-50% of the time and matched the lowest…
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3 Common Problems Brands Face in eCommerce | DataWeave
Over the last three years, I have helped deploy eCommerce analytics solutions for several brands and manufacturers globally. During this time, I have conversed with day-to-day users up through C-Suite executives of some of the world’s most successful brands, while also working with the founders of startup brands who were simply trying to find their…
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Flaunt Your Deep-Tech Prowess at Bootstrap Paradox Hackathon Hosted by Blume Ventures
When DataWeave was founded in 2011, we set out to democratize data by enabling businesses to leverage public Web data to solve mission-critical business problems. Eight years on, we have done just that, and grown to deliver AI-powered competitive intelligence and digital shelf analytics to several global retailers and brands, which include the likes of…
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Prime Day 2019 Fashion: Were the Deals as Attractive as the Merchandise?
Target and Walmart offered more appealing discounts than Amazon during Prime Day 2019. Statista estimates that e-commerce fashion accounted for approximately 20.4% of overall fashion retail sales in the United States in 2018, which amounted to about $103 billion in absolute terms. According to Internet Retailer, apparel is the largest and among the most competitive…
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Online Furniture Pricing Strategies on 2019 Prime Day
Just as with electronics, other retailers actually offered far better discounts than Amazon during Prime Day 2019. Online furniture sales have risen significantly since the 2000s, driven largely by a growing array of products, and even more so by the convenience of avoiding travel and crowded stores. According to Statista, online furniture and homeware sales…
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A Study of Deals on Amazon Prime Day 2019 | DataWeave
Our preliminary analysis reveals that Prime Day 2019 had other retailers offering better deals than Amazon in many cases. As Prime Day extended into an additional day this year, Amazon seems to be hitting the right note with its customers, going by the revenue it’s raking in. This year, the longest Prime Day event ever…
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The Importance of Pricing Parity for Brands
With bricks-and-mortar stores steadily increasing their online presence, the balancing act of pricing online and in-store is now more important and complex than ever. Companies spend years building brands and brand equity. Yet, a misplaced or poorly executed pricing strategy to handle both online and offline pricing can erode that equity with consumers very quickly.…
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Compete Profitably in Retail: Leveraging AI-Powered Competitive Intelligence at Massive Scale
AI is everywhere. Any retailer worth his salt knows that in today’s hyper-competitive environment, you can’t win just by fighting hard – you have to do it by fighting smart. The solution? Retailers are turning to AI in droves. The problem is that many organizations regard AI as a black box of sorts – where…
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6 Smart Pricing Strategies for eCommerce Success
Over the last decade, the proliferation of e-commerce and the consequent surge in competitiveness among retailers has brought focus to one of the most critical drivers of success in online retail: pricing. According to McKinsey, an average 1% increase in price can translate into an 8.7% increase in operating profits (with the assumption that there’s…
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Retailers Adopt Aggressive Private Label Pricing Strategies in CPG
Nine out of 10 leading retailers price their private label products lower than the average prices of their respective categories, reveals the latest DataWeave study, drafted in collaboration with SunTrust Robinson Humphrey The study reveals that an increasing number of retailers are viewing private label brands as a way to ensure sustained profitability. “As the…
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Thanksgiving Weekend Sale: How Top US Consumer Brands Fared
Online retailers in the US have enjoyed an impressive turnover during 2018’s Thanksgiving weekend sale. Over the last few weeks, DataWeave has published deep-dive reports on the performance of top US retailers in fashion and consumer electronics during this period, detailing their discounting and product strategies across several product types. In continuation of our series…
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Consumer Electronics Prices During the Holidays
Consumer electronics has always been one of the most popular product categories for consumers during the Thanksgiving weekend sale each year. Shoppers often hold off on making expensive purchases in electronics in anticipation of great discounts during these sale events. While Cyber Monday is traditionally the key day for offers in electronics, recent trends, triggered…
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A Study of Fashion Retail Pricing Across Thanksgiving, Black Friday and Cyber Monday 2018
The biggest holiday sale event of the western retail calendar — the Thanksgiving weekend sale, which includes Thanksgiving Day, Black Friday, and Cyber Monday — came and went a few weeks ago and made a huge splash along the way. While the sale event, especially Black Friday, is traditionally an offline sale event, modern online retailers too step up…
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Decoding Alibaba’s Singles Day Sales
An average of $11.7 million per second was the rate at which Alibaba clocked $1 billion in sales during the first 85 seconds of Singles’ Day. As Alibaba’s annual sale event continues to grow in scale, referring to it as a global retail phenomenon is an understatement. Alibaba closed the day having shipped 1.04 billion…
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Evolution of Amazon’s US Product Assortment
As with many other product categories, Amazon has made a significant incursion in Apparel — a key battleground category in retail today. Recently, DataWeave once more collaborated with Coresight Research, a retail-focused research firm to publish an in-depth report revealing insights on Amazon’s approach to its US fashion offerings. Since our initial collaborative report in…
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Inside India’s eCommerce Battle: Attractive Offers Usher In The Festive Season
It’s festival season in India again and shoppers took advantage of aggressive cutthroat competition between Indian online retailers to drive sales to unprecedented highs. All the major Indian eCommerce websites including, Amazon, Flipkart, Myntra, and Shopclues opted to go head to head by holding their first sale event this season over 4 to 5 days…
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Prime Day Sale: Unraveling the Highs and Lows of Amazon’s Flagship Event
Another year, another round of media frenzy, and another set of records broken. In only three years, Amazon’s Prime Day has evolved into one of the landmark sale events of the shopper’s calendar. Reports indicate that this year’s sale made a major splash, raking in over $4.2 billion in sales — a 33% increase compared…
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How to Win the Coveted Amazon Buy Box | DataWeave
Did you know that over 80% of purchases on Amazon.com is via the buy box? While Amazon is all the rage today, raking in 43% of all eCommerce dollars, thousands of merchants on the online marketplace look to seize every opportunity to attract shoppers and drive sales each day. And for these merchants, getting on…
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Clearance Sale Analysis: Retailing Woes Stagger H&M and Toys “R” Us
Confidence amongst retailing analysts was rocked last month by two successive announcements. H&M’s most recent quarterly report, which revealed it had accumulated over $4.3 billion in unsold inventory, shocked retail analysts. In an era of on-the-fly inventory replenishment where stocks are closely matched to sales, a spike in unsold inventory is a strong indicator of trouble…
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Recognize Product Attributes with AI-Powered Image Analytics
Anna is a fashionista and a merchandise manager at a large fast-fashion retailer. As part of her job, she regularly browses through the Web for the most popular designs and trends in contemporary fashion, so she can augment her product assortment with fresh and fast-moving products. She spots a picture on social media of a…
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Study of Brand Inconsistency in Furniture eCommerce
From initially lagging well behind early high-penetration categories such as consumer electronics, books, and apparel, furniture is now emerging as a key growth category. Online furniture purchases are growing at a rapid clip, estimated to currently be around 14 percent rate annually and is anticipated to reach 7.6 percent of total category sales in 2018.…
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Amazon’s Fashion & Apparel Product Assortment | DataWeave
Apparel remains one of the key battleground categories in retail today, and like in most other product categories, Amazon has made significant in-roads here. Beyond expanding the range of product offerings and brands in its marketplace, Amazon has also launched several private label brands in this vertical and looked to drive more sales as a…
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Boxing Day Sale: How UK’s Top Retailers and Brands Fared
Following a successful Black Friday in November, the United Kingdom geared up for the 2017 Christmas season in December. Analysts estimate the total splurge in December at about £45 billion, beating last December’s record of £43 billion. Online sales hit £1.03billion, passing the £1billion threshold for the first time and up 7.9 percent on 2016’s…
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Myntra Leads End of Year Promotions in Fashion
Following three back-to-back mega-sale events leading up to Diwali, India’s eCommerce companies once again opened the discount floodgates heralding Christmas and New Year. This time around, Fashion was the battleground category of focus for Indian e-retailers. Myntra launched its End of Reason Sale held between 22nd and 25th December. eCommerce behemoth Amazon too announced its…
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Tracing Lazada’s Pricing Across the Month-Long Online Revolution Sale
Commencing on the 11th of November and ending just a few days ago on the 12th of December, Southeast Asia’s biggest sale event, the Lazada Online Revolution sale rewrote the record books. This mega-shopping event is held simultaneously across six Southeast Asian countries, spanning Singapore, Malaysia, Thailand, Indonesia, the Philippines and Vietnam and was bookended…
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Consumer Packaged Goods Join The Black Friday Blitz
While the Thanksgiving weekend sale, which includes Black Friday and Cyber Monday, is famous for attractive offers across all consumer categories, it remains better known for its discounts on Electronics and Fashion. Consumer goods, traditionally, have evaded much the hype. This year, notwithstanding notoriously slim margins, consumer goods and grocery retailers and brands joined Electronics…
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Thanksgiving, Black Friday and Cyber Monday Parade Discounts in Fashion
Fashion has always been one of the great engines of retail, and two of its iconic sale events are Thanksgiving and Black Friday. While Black Friday was traditionally an in-store shopping event, a large number of shoppers have migrated online taking much of the sales action with them. Despite shoppers typically liking to be able…
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[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up
![[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up](https://stage-cdnblog.dataweave.com/wp-content/uploads/2018/09/a4-e1688041211819.jpeg)
Alibaba may have raked in some $25 billion on Singles’ Day in the largest one-day sales turnover ever. In the Western world, however, Black Friday remains an economic force. This Black Friday, American shoppers spent a record $5 billion online in just 24 hours, representing a 16.9 percent increase in dollars spent online compared with…
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Under the Microscope: Lazada’s 11.11 Online Revolution Sale
Lazada’s signature event, Online Revolution, is a month-long sale extravaganza that commenced with a Mega Sale on 11 November, and culminates in an End-Of-Year sale on 12 December. The shopping event is held across six southeast Asian countries — Singapore, Malaysia, Thailand, Indonesia, the Philippines and Vietnam — making it the region’s biggest retail event.…
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Black Friday Sales Season: How US Retailers Are Gearing Up
In today’s rapidly evolving online and mobile worlds, few things encapsulate the competitive nature of the online retail battlefield like the Black Friday sales season. With this year’s Black Friday and Cyber Monday sale events just around the corner, 2017 promises another titanic tussle between contenders. The holiday shopping season commences on Black Friday, November…
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Our Analysis of Diwali Season Sales
As the battle of the Indian eCommerce heavyweights continues to accelerate, we have witnessed three separate sale events compressed into the last four weeks of this festive season. Flipkart has come out with all guns blazing following its multi-billion-dollar funding round, leaving Amazon with little choice but to follow suit with its own aggressive promotions.…
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Top 5 Drivers of Successful eCommerce | DataWeave
Retail has undergone a dramatic transformation over the last decade. Once dominant retailers are today being given a run for their money amid a gradual decline in mall traffic and sharply growing consumer preference for shopping online. Surfing this online retail wave is Internet behemoth Amazon, which is raking in 43% of all new eCommerce dollars, leaving…
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Festive Season Sale: Who’s Winning the Great Indian eCommerce Battle?
In the lead up to October’s Diwali celebrations, almost all major Indian e-retailers had announced mammoth sale events for last week. Resuming the epic battle of India’s online shopping carts during festival seasons, Flipkart, together with Jabong and Myntra, kicked off their five-day-long “Big Billion Days” sales on September 20, while Amazon India‘s “Great Indian…
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The Role of Competitive Intelligence in Modern Retail
When retailers today look to compete in the cutthroat world of online commerce, they face several challenges unique to the nature of modern retail. It is now significantly harder for retailers to benchmark their pricing, assortment, and promotions against their competition, as the online world is highly dynamic and significantly more complex than before. Trends…
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Video: Using Product Images to Achieve Over 90% Accuracy in Matching E-Commerce Products
Matching images is hard! Images, intrinsically, are complex forms of information, with varying backgrounds, orientations, and noise. Developing a reliable system that achieves human-like accuracy in identifying, interpreting, and comparing images, without investing in expensive resources, is no mean task. For DataWeave, however, the ability to accurately match images is fundamental to the value we…
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Was Amazon’s Prime Day Sale Really That Big a Deal?
Hint: Only in some product categories Amazon’s Prime Day sale, the first-of-its-kind in India, made a conspicuous splash across the media a couple of weeks ago, with several stories of the sale’s dramatic success doing the rounds. For 30 hours spread over 10th and 11th of July, the online retail giant rolled out deals as…
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Implement a Machine-Learning Product Classification System
For online retailers, price competitiveness and a broad assortment of products are key to acquiring new customers, and driving customer retention. To achieve these, they need timely, in-depth information on the pricing and product assortment of competing retailers. However, in the dynamic world of online retail, price changes occur frequently, and products are constantly added,…
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Advantage Flipkart: The Motives Behind Acquiring eBay India
Flipkart recently acquired eBay’s India business in an announcement that made a huge splash across the country. With Flipkart already having acquired Myntra and Jabong, and talks of a Snapdeal acquisition picking up steam, this level of consolidation comes clearly as a direct response to internet behemoth Amazon’s aggressive expansion strategies in India. With this…
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Dissonance in Online MRP Prices Across Retailers | DataWeave
We all know, online shopping offers a lot of benefits to shoppers. Apart from the convenience it offers access to a wide-assortment base and, of course, discounts are an added benefit. Often we see, retailers claiming large discounts on products. Many-a-time, the percentage discount that is mentioned drives price perception. Customers when comparing prices across…
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Smart Practices for Pricing Products
Top pricing strategies for online retailers “When it comes to retail markets, law of one price is no law at all” — Hal Varian Hal Varian, in his seminal paper “A Model of Sales”, further remarks that most retail markets are instead characterized by a rather large degree of price dispersion. Do you know how much your…
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Introducing the new PriceWeave
PriceWeave provides Competive Intelligence for eRetailers, brands, and manufacturers. Competitive Intelligence helps businesses understand their competition better, take timely decisions, and increase sales. Our retail pricing intelligence tool serves the following major purposes: Compare: PriceWeave lets you access products from across any number of sources and organize them for a straightforward apples-to-apples comparison. Monitor: Our intuitive…
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Benefits of Competitive Marketing Intelligence | DataWeave
Competitive marketing intelligence helps managers and executives to make data-driven decisions both in the short term, as well as formulate medium to long term strategy.
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Why is Product Matching Difficult? | DataWeave
Product Matching is a combination of algorithmic and manual techniques to recognize and match identical products from different sources. Product matching is at the core of competitive intelligence for retail. A competitive intelligence product is most useful when it can accurately match products of a wide range of categories in a timely manner, and at…
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How Colors Influence Consumer Buying Patterns | DataWeave
Research shows that the colour of the clothes we wear significantly affect our day to day lives. For instance wearing black might help us appear powerful and authoritative at the workplace, while a red dress can make us look more attractive to a date. A yellow top might brighten up one’s day and a blue one…
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Analyzing Social Trends Data from Google & YouTube
In today’s world dominated by technology and gadgets, we often wonder how well a particular product or technology is being perceived by society and if it is truly going to leave a long lasting impression. We regularly see fan wars breaking out between Apple and Android fanatics (no offence to Windows mobile lovers!) on social…