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Turning Headwinds Into Wins: How Brands Can Navigate Price, Share, and Visibility Amid Tariff Disruption
Disruption Is Now the Baseline Tariffs can spike landed costs overnight, regulations rewrite labelling rules, and competitors slash prices before your team finishes its daily stand-up. And yet, some consumer brands thrive. The winning brands see changes early, decide quickly, and execute flawlessly across the digital shelf. This post blends three decades of pricing and…
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Bridging the Gap: How Digital Shelf Analytics Empowers Marketing Mix Modelling for Smarter Brand Decisions
Learn how Digital Shelf Analytics (DSA) enhances Marketing Mix Modeling (MMM). Bridge data gaps for real-time insights and improved ROI.
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DataWeave’s AI Evolution: Delivering Greater Value Faster in the Age of AI and LLMs
Explore how DataWeave leverages AI, including Gen AI and LLMs, to revolutionize eCommerce intelligence through advanced product matching, attribute tagging, and competitive analysis.
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A Guide to Digital Shelf Metrics for Consumer Brands
Discover the importance of Digital Shelf metrics for consumer brands in the omnichannel marketplace. Learn how to monitor and optimize performance effectively.
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Insights on Pricing and Visibility of Leading Consumer Brands During Prime Day 2024
Uncover brand-specific trends from Amazon Prime Day 2024 across Electronics, Apparel, Home & Furniture, and Health & Beauty categories. Analyze discount strategies and visibility to inform your retail approach.
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How AI-Powered Visual Highlighting Helps Brands Achieve Product Consistency Across eCommerce
Learn how AI-powered visual highlighting helps brands maintain consistency of product images across online marketplaces with precision and speed.
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From Data to Dollars: How Digital Shelf Analytics Drives Tangible Business Impact and ROI for Brands
Unlock how Digital Shelf Analytics KPIs like content quality, share of search, stock availability, heighten impressions, clicks, and sales, driving tangible ROI for eCommerce brands.
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5 Ways DataWeave Helps Brands Drive Growth With Amazon Ads
Consumers are discovering and trialing new eCommerce marketplaces, brands and products at a faster rate than ever before, given the vast amount of choices encountered browsing for products online. A recent analysis shows how events like Amazon Prime Day, Black Friday, and Cyber Monday are especially fruitful for new-to-brand customer advertising, encouraging B2C marketers to…
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The Role of eCommerce in Sustainable Fashion
In this blog, we will discuss the rise of sustainable fashion & its benefits. We will also discuss marketplaces that help reduce carbon emissions using sustainable fashion.
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Top 7 strategies to sell effectively on Amazon
Learn how to sell successfully on Amazon with these 7 Proven Strategies. Improve Product Visuals, Product Intelligent Pricing, Product Description, & amazon ads. Learn now!
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How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics
As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like out-of-stocks, an influx of new competition and rising inflation, all of which erode profitability. As online marketplaces mature, more brands need to make daily changes to their digital marketing strategies in response…
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Top 4 ways to optimize content to drive e-commerce sales
How to use content to boost your e-commerce sales? Here are the 4 ways of content optimization that will increase your e-commerce sales. Check Now!
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Win Search. Win the Digital Shelf this Holiday Season!
Win Search. Win the Digital Shelf this Holiday Season!
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Prioritizing Brand Protection Before the Holiday Rush
Counterfeits pose a dangerous threat to any retail brand. Since every single sale is a pivotal branding opportunity, especially for young, burgeoning eCommerce brands, an online marketplace flooded with counterfeits can be particularly dangerous. One in five customers will boycott a brand after mistakenly purchasing a counterfeit product, and that’s not the kind of ratio…