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10 SEO Tactics to Help Retail Brands Win More Search Visibility on Amazon
Gaining search rankings on Amazon can be a challenge. Here are 10 tactics to help brands win better visibility on Amazon search results.
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Normalizing Size and Color in Fashion Using AI to Power Competitive Price Intelligence
Explore how AI-powered size and color normalization in fashion enables apparel brands to enhance competitive price intelligence. Find out how advanced algorithms simplify tracking size and color variants across retailers, improving pricing strategies and maximizing market share.
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Mastering Retail Media Metrics: A Deep Dive into Share of Media
Share of Media can give brands a competitive edge. Learn how this essential metric extends the focus beyond Share of Search.
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The Complete Guide to Competitive Pricing Strategies in Retail and E-commerce
What exactly is competitive pricing? And what do you need to succeed with this pricing strategy in retail and e-commerce? Find out now.
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DataWeave’s AI Evolution: Delivering Greater Value Faster in the Age of Gen AI and LLMs
Explore how DataWeave leverages AI, including Gen AI and LLMs, to revolutionize eCommerce intelligence through advanced product matching, attribute tagging, and competitive analysis.
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Back-to-School 2024 Pricing Strategies: What Retailers and Brands Need to Know
Explore 2024 back-to-school retail trends: pricing strategies, discount analysis, and brand visibility across major US retailers. Essential insights for brands and retailers.
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A Guide to Digital Shelf Metrics for Consumer Brands
Discover the importance of Digital Shelf metrics for consumer brands in the omnichannel marketplace. Learn how to monitor and optimize performance effectively.
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How Digital Shelf Analytics Can Fix Common Revenue Growth Management Challenges for Consumer Brands
Find out how digital shelf analytics solves key revenue growth management challenges for consumer brands. Learn to overcome data issues, competitive landscape complexities, and timing constraints in e-commerce.
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Competitor Price Monitoring in E-commerce: Everything You Need to Know in 2024
Every business needs product price monitoring to stay competitive. Understand the benefits, key strategies, and essential price monitoring software features.
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Amazon Prime Day India 2024: Key Insights on Pricing and Visibility Across Categories and Brands
Uncover key trends and insights from Amazon India Prime Day 2024. Analyze discount strategies across major categories, subcategories, and brands.
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Insights on Pricing and Visibility of Leading Consumer Brands During Prime Day 2024
Uncover brand-specific trends from Amazon Prime Day 2024 across Electronics, Apparel, Home & Furniture, and Health & Beauty categories. Analyze discount strategies and visibility to inform your retail approach.
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Cracking the Code: How Retailers Can Adapt to Plummeting Egg Prices in 2024
Learn retail strategies to maintain profit margins and customer loyalty despite unstable egg prices.
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Cinco de Mayo 2024 Pricing Insights: An Analysis of Discounts Amid Inflation
Explore the intricate dynamics of Cinco de Mayo pricing, and inflation impact in this comprehensive analysis. Find out how retailers strategize to attract consumers, navigate inflationary pressures, and capitalize on this vibrant celebration of Mexican-American heritage.
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How Monitoring and Analyzing End-User Prices can Help Retailers and Brands Gain a Competitive Edge
Accurate pricing intelligence is crucial for retailers and brands in the eCommerce arena. Discover why tracking the “end-user price” – the true cost to consumers after discounts and fees – is essential for enhanced pricing strategies.
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Why Localized, Store-Specific Pricing and Availability Insights is Critical for Consumer Brands
Unlock the power of localized, store specific pricing insights with DataWeave’s Digital Shelf Analytics. Optimize strategies, stay competitive, and enhance customer satisfaction across online and offline channels.
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How AI-Powered Visual Highlighting Helps Brands Achieve Product Consistency Across eCommerce
Learn how AI-powered visual highlighting helps brands maintain consistency of product images across online marketplaces with precision and speed.
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How DataWeave Enhances Transparency in Competitive Pricing Intelligence for Retailers
Unlock transparent pricing strategies with DataWeave! Elevate accuracy, freshness, and coverage in competitive intelligence. Manage matches independently for retail success. Learn more!
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Capturing and Analyzing Retail Mobile App Data for Digital Shelf Analytics: Are Brands Missing Out?
Unlock eCommerce success! Discover why brands must prioritize mobile app data in Digital Shelf Analytics. Dive into insights for a winning online market share.
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The Indian E-Commerce Showdown: Unveiling the Price War Between Flipkart’s Big Billion Days and Amazon’s Great Indian Festival
Dive into the price war between Flipkart’s Big Billion Days and Amazon’s Great Indian Festival, dissecting discounts, brand strategies, and discoverability across key categories.
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Black Friday Cyber Monday 2023: Unveiling Health & Beauty Pricing and Discount Trends
Uncover the nuances of Back Friday and Cyber Monday discounts, discover standout brands, and stay ahead of the curve in your pursuit of the best deals in Health and Beauty.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Home & Furniture
Learn about the pricing and discounting strategies that shaped the Home & Furniture landscape across major retailers like Wayfair, Overstock, and Home Depot during Black Friday and Cyber Monday 2023.
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Black Friday Cyber Monday 2023 Insights: A Report on Pricing and Discounts in Apparel
Discover Black Friday, Cyber Monday 2023 pricing insights in Apparel! Check out our exclusive data-driven analysis on discounts, brand strategies, and discoverability.
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Black Friday Cyber Monday 2023: Insights on Pricing and Discounts in Consumer Electronics
View pricing and discounting insights for consumer electronics products on Black Friday & Cyber Monday. Dive into discounts, brand strategies, and consumer behavior shifts.
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Why Unit of Measure Normalization is Critical For Accurate and Actionable Competitive Pricing Intelligence
Find out how Unit of Measure Normalization ensures products are matched appropriately, resulting in highly accurate and actionable competitive pricing intelligence and insights for retailers.
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From Data to Dollars: How Digital Shelf Analytics Drives Tangible Business Impact and ROI for Brands
Unlock how Digital Shelf Analytics KPIs like content quality, share of search, stock availability, heighten impressions, clicks, and sales, driving tangible ROI for eCommerce brands.
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DataWeave Launches PricingPulse: Empowering Retail Leaders With Comprehensive and Strategic Pricing Insights
DataWeave’s PricingPulse is the first and only pricing view in the industry to bridge the gap between tactical pricing decisions and comprehensive strategic analysis.
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Amazon US Prime Day 2023: Insights on Pricing and Discounts Across Popular Categories and Brands
Learn about the pricing strategies and discounts offered by leading retailers and brands during Amazon Prime Day 2023 in the US across various categories like Apparel, Home & Furniture, Consumer Electronics, and Health & Beauty.
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Navigating the Turbulent Home and Furniture eCommerce Market in 2023 with the Power of Competitive Intelligence
Learn about the pricing strategies of leading home and furniture retailers in 2023 and how they can leverage DataWeave’s competitive intelligence and product matching to achieve price leadership consistently.
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Fashion eCommerce 2023: Leveraging Pricing Intelligence to Stay Competitive Despite Reduced Demand
Learn the pricing strategies of leading fashion retailers in the US on the backdrop of inflation, reduced demand, and overstocking and how they can leverage pricing intelligence to stay competitive.
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Impact of Inflation on Grocery: Pricing Insights on Leading US Retailers
Inflation, like an invisible force, silently shapes the dynamics of economies, gradually eroding the purchasing power of consumers and leaving its imprint on various industries. High costs, hiring lags, and stagnating earnings pose severe challenges to businesses. One industry segment that intimately feels the impact of inflation is grocery, where price increases can be extremely…
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Decoding the 2022 Black Friday Record Sales: The Who, The What, and The How?
Expert Insights powered by DataWeave’s Digital Shelf Analytics on Black Friday 2022.
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It’s not easy being a Bakery Brand: Insights from Digital Shelf
The “Bakery & Snack” category is a fast-growing food segment. Here’s how companies can leverage DataWeave’s e-commerce analytics to boost sales in this category.
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Insights from the Digital Shelf of Indian FMCG Brands
To stay competitive, it is crucial for manufacturers and retailers to engage with analytics and data experts to seamlessly integrate e-commerce analytics into their short- and long-term business strategies.
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The Rapid Rise of Alcohol eCommerce in the UK
Do customers prefer buying alcohol online or via Q-Commerce apps? Did Tesco give a higher discount on Booze in 2022 or Weezy? And what were Price Index trends for the alcohol category? Learn all this & more in our latest blog on the Rapid Rise of Alcohol eCommerce in the UK!
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5 Ways to Manage and Improve Stock Availability
Stock availability is the degree to which a brand or retailer has inventory of all their listed items to meet customer demand.
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5 Ways DataWeave Helps Brands Drive Growth With Amazon Ads
Consumers are discovering and trialing new eCommerce marketplaces, brands and products at a faster rate than ever before, given the vast amount of choices encountered browsing for products online. A recent analysis shows how events like Amazon Prime Day, Black Friday, and Cyber Monday are especially fruitful for new-to-brand customer advertising, encouraging B2C marketers to…
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Prime Day India 2022 – highlights from the 2 day annual shopping festival!
Amazon Prime Day India 2022 – Here are the much-awaited sales deals, stats and analysis of the 2-day annual shopping festival. Read now for more details.
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Prime Day Germany 2022 – highlights from the 2 day annual shopping festival!
How does amazon prime day sales stats look this year? Let’s take a look at the Amazon Prime Day Germany 2022 sales stats and highlights from DataWeave Article.
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Prime Day UK 2022 – highlights from the 2 day annual shopping festival!
Amazon Prime Day has been growing year after year. Check out the Amazon Prime Day UK 2022 sales stats from the DataWeave Blog. Read Now!
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UK Grocery Pricing Wars in 2022! A quick look at Pricing Data we gathered from 5 Grocery retailers in the UK
Understand the insights on who is winning the grocery pricing wars in the UK fought by 5 giant grocery retailers from the DataWeave blog. Read now.
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The Role of eCommerce in Sustainable Fashion
In this blog, we will discuss the rise of sustainable fashion & its benefits. We will also discuss marketplaces that help reduce carbon emissions using sustainable fashion.
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U.S. Prime Day Deals 2022: Promotion Intelligence First Look
As inflation hits another 40-year high at 9.1 percent, U.S. consumers geared up for their first sign of hope and relief in the form of anticipated discount buys – 2022 Amazon Prime Days, or so we thought. While Prime Days have grown to become a promotional period almost as important as Black Friday to digital…
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The challenges in scaling a ‘House of Brands’
How much have you heard about the house of brands strategy? Find out here the strategies, advantages & challenges companies face in scaling it from DataWeave Blog.
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Feminine Hygiene Products Face Supply Chain Shortage and Price Increases
Last week the DataWeave analytics team identified the states most impacted by the baby formula shortage, only to see feminine hygiene products following similar trends with price increases occurring alongside a supply chain shortage. In this analysis, the team has identified over four hundred feminine hygiene products made available across eighteen retailer and delivery intermediary…
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7 Key Metrics that QSRs want (but may not get) from Food Delivery Apps
As the QSR market is projected to be valued at $691 billion by 2022. Here are a few important metrics QSRs need from food delivery apps to increase sales. Learn Now.
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Baby Formula Shortage Continues Alongside National Price Increases – June 2022
As the baby formula shortage continues, retailers and brands are working quickly to meet evolving consumer demand, considering supply chain driven headwinds, a baby formula recall, and inflationary-driven impacts. The DataWeave analytics team has actively tracked marketplace changes, alongside reports from the FDA, for the baby formula category at a state-level, and has shared the…
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eCommerce in South Africa: Data-Driven approach to getting ahead
About 70% of South Africans shop online once a month resulting in a massive growth of eCommerce in South Africa. Know how to tap into this growth from DataWeave.
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How Inflation has hit the Retail Industry
The Impact of inflation on the retail industry has affected the cost of living for various families. Here are the 5 important strategies to help counter inflation from dataweave.
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Share of Keyword Search Cinco de Mayo 2022
As inflation continues to hike costs for consumers and supply chains challenge them to maintain loyalty, there is still an active audience willing to pay the ultimate price for the convenience of food and alcohol delivery. That being said, we analyzed 8 popular Retail and Delivery Intermediary websites and 11 popular ‘Cinco de Mayo’ keywords…
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What is Customer Price Perception and why it is important
Learn how to build the right customer price perception by analyzing competitors pricing, promotional strategies and brand image with the help of Dataweave.
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Top 7 strategies to sell effectively on Amazon
Learn how to sell successfully on Amazon with these 7 Proven Strategies. Improve Product Visuals, Product Intelligent Pricing, Product Description, & amazon ads. Learn now!
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Critical Features of an Effective Price Intelligence Tool For Retailers
In the age of a mature eCommerce and omni-channel retail ecosystem, pricing is the premier competitive battleground. It’s both the biggest offensive weapon to capture market share – and the biggest vulnerability if you stumble. In fact, a recent Statista survey revealed that 70% of US online users prioritize competitive pricing in their digital shopping…
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9 Things to Build a Thriving Fashion eCommerce Brand
According to the Statista Fashion eCommerce report 2021, the compound annual growth rate (CAGR) for online fashion is predicted to be 10.3% between 2018-2023. The widespread need for trendy fashion presents a challenge for fashion brands to succeed in a highly crowded and competitive space. With eCommerce shopping becoming more prevalent, fashion brands aren’t just…
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How VCs and Brand Rollups are using Data for faster Acquisitions
Continuous & automated data first brand scouting is the solution to help Brand Rollups & VCs scout for the ideal brand that fit their acquisition profile. Read more!
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How Restaurants can use QSR Intelligence to Drive Sales
Quick service restaurants are not only about delivering great food. They also have to overcome challenges like delivery, logistics & affordable pricing. Read more!
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UK’s Biggest Sale Days: What we saw in 2021 and trends for 2022
Customers love discounts, and promotions are the most effective way to attract shoppers and increase sales during the holiday season and clearance sales. Know more!
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Valentine’s Day eCommerce Insights
Access to these types of real-time digital marketplace insights can enable retailers and brands to make strategic decisions and help drive profitable growth in an intensifying competitive environment. Be sure to reach out to our Retail Analytics experts for access to more details regarding the above analysis.
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What Historical Pricing Data can tell you & how to use it
Identify the significance of historical pricing data & how to make the most of it. Maximize your revenue by planning pricing strategies & promotions.Learn more!
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How to respond to Negative Online Reviews
Learn how to address negative reviews and nudge customers towards building trust in their products. Find out ways in which you should address such reviews.
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Best Practices to avoid MAP Violations
MAP is an agreement between distributors and manufacturers about the minimum price resellers can advertise the products. Read the full blog to know more.
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Quick Commerce in 2022: An Era of Hyperlocal Delivery
Know about the importance of quick commerce or Q-Commerce & its benefits, also read about factors to consider for quick commerce and how to implement them
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Beauty & Grooming Brands that are dominating on Amazon India
Check out the list of brands that dominating on Amazon India in the Beauty and Grooming Industry. Let’s take a look at the list of brands that are on top
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2021 Cost-Push Inflationary Trends Ran Rampant, Impacting Holiday Discounts
Business has been anything but usual this holiday season, especially in the digital retail world. The holiday hustle and bustle historically seen in stores was once again occurring online, but not as anticipated given the current strength of consumer demand and the reemergence of COVID-19 limiting in-store traffic. While ‘Cyber Weekend’, Thanksgiving through Cyber Monday,…
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6 Promotional Strategies for the Holiday Season
Looking for an effective list of Promotional Strategies for this upcoming season? Find the best 6 strategies to increase sales during holiday season. Check Now!
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Are Your Digital Shelves Prepared for Green Monday?
Green Monday falls on the second Monday of December and has historically been one of the greatest sales days of the year for eBay, often attracting last-minute shoppers. Our team has been actively monitoring activity on this day from 2017 through present, to assess which retailers participate in the event, but also to understand how…
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How Brands Boost Sales & Satisfaction on Walmart.com
The explosive growth of online shopping has forced brands to re-examine their e-commerce processes to stay competitive and profitable. In particular, out-of-stocks are a common, costly retail challenge, as product shortages frustrate online shoppers – and even prompt them to leave brands. According to McKinsey & Company, forty-eight percent of consumers switched to a different…
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Top 7 AI tools for your eCommerce business
7 Artificial Intelligence (AI) and Data Tools for your eCommerce business growth in 2022. Read the blog to know more about Data Warehouse and other AI tools.
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How Brands Can Outperform Rivals With Next-Gen Digital Shelf Analytics
As eCommerce grows in complexity, brands need new ways to grow sales and market share. Right now, brands face urgent market pressures like out-of-stocks, an influx of new competition and rising inflation, all of which erode profitability. As online marketplaces mature, more brands need to make daily changes to their digital marketing strategies in response…
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Top 4 ways to optimize content to drive e-commerce sales
How to use content to boost your e-commerce sales? Here are the 4 ways of content optimization that will increase your e-commerce sales. Check Now!
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Win Search. Win the Digital Shelf this Holiday Season!
Win Search. Win the Digital Shelf this Holiday Season!
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2021 Cyber Weekend Preliminary Insights
The exponential growth of eCommerce has forever changed holiday shopping as we know it. What was once led by the launch of Cyber Monday in 2005, has since expanded to ‘Cyber Five’ in 2018, now spans beyond an eight-week period, and is collectively the busiest digital shopping period of the year. Most retail websites have…
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Top 10 Retail Analytics that You Must Know
Retail Analytics help merchants to understand their customers, how to increase sales, and much more. Here we share 10 facts about retail analytics that you must know.
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How Artificial Intelligence is giving the Indian Beauty Industry a Facelift
In this article, you will understand how artificial intelligence is helping the Indian beauty industry to give them a boost.
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Prioritizing Brand Protection Before the Holiday Rush
Counterfeits pose a dangerous threat to any retail brand. Since every single sale is a pivotal branding opportunity, especially for young, burgeoning eCommerce brands, an online marketplace flooded with counterfeits can be particularly dangerous. One in five customers will boycott a brand after mistakenly purchasing a counterfeit product, and that’s not the kind of ratio…
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Amazon Prime Day 2021 Discounts Set Home Leaders Apart
Home is where the shopping cart is. After last year’s blistering pace of e-commerce sales growth in the home category, we at DataWeave wanted to know how Prime Day 2021 discounts on home products would impact retailers and brands around the world. We focused our analysis on how international retailers adapted their Prime Day pricing…
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Prime Day 2021 Reflected the Global Health & Beauty Category
As consumers socialize more this year, retailers around the world are competing for sales in the torrid health & beauty category. That’s why we at DataWeave wanted to know how Prime Day 2021 discounts played a role in the pricing strategies for health & beauty products. We focused our analysis on how global retailers adapted…
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As Value Shopping Soars, Pricing Matters More
The pandemic’s profound economic impact sparked a surge in value shopping. Between February and December 2020, 10 million Americans lost their jobs.1 Due to the pandemic, 36% of lower-income adults and 28% of middle-income adults lost a job or took a pay cut (vs. 22% of upper-income adults). In addition, less than a quarter of…
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Similarity matching keeps retailers competitive: Know your rivals
Soaring e-commerce growth has made retail more crowded, complex and competitive. Now retailers face an urgent need to keep an eye on more rivals with potential substitute products to maximize their own e-commerce growth. Consider these recent figures, which illustrate online shoppers’ abundance of product choices: 24% year-over-year increase in direct-to-consumer (DTC) brands in the…
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Black Friday Prices Tempt Health & Beauty Shoppers
Black Friday looked downright sultry with desirable discounts on health and beauty products. This year, health and beauty sales faced the threat of declining demand, as the pandemic keeps many consumers cooped up at home and in-store product testers no longer allowed. Yet consumers’ enduring desire to look and feel their best means this category…
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Who Won Black Friday’s Electronics Price War?
Electronics have never been hotter. This year’s COVID-19 pandemic created a seismic shift towards tech, directly affecting retailers’ Black Friday and Cyber Monday pricing strategies for electronics. Prime Day 2020’s new fall date also inevitably influenced pricing and purchasing patterns. If consumers pampered themselves with a 75-inch TV in October, what are the odds they’re…
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Black Friday Prices Wowed Fashionistas
Retailers really wanted to dress us up this holiday season. This year’s Black Friday and Cyber Monday fashion pricing trends reflect how retailers have responded to the pandemic’s influence on apparel shopping to boost their resilience and competitiveness. For instance, since most consumers now cocoon at home, few of us are likely to splurge on…
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Amazon’s losing its pricing advantage this holiday season
Amazon’s pricing advantage has declined in key categories, compared to last year as we enter 2020’s holiday season. The holidays are here and the retail industry is gearing up for the yearly stampede. In a report published by Bain & Company, in partnership with DataWeave, it was observed that, “When it comes to pricing, Amazon’s…
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Amazon Great Indian Festival Vs Big Billion Day- Who offered better discounts?
Amazon’s Great Indian sale Vs Flipkarts Big Billion Day sale
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Prime Day 2020: Home categories fuel retail rivalry & desirable discounts
According to our preliminary analysis of Prime Day 2020, Amazon’s rivals offered more generous discounts within Home categories to stay competitive as more consumers invest in their homes this year. This year the COVID-19 pandemic has transformed consumers into homebodies who increasingly work, learn and shop from home. This year also marks the first time…
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Introducing the CPG Brand Monitor by DataWeave
As DataWeave continues to engage with brands and manufacturers of all sizes, a consistent theme keeps emerging, “click and collect tracking”. Right now, brands rely on manual-store checks or waiting upwards of two weeks for a retailer to report sales data, which reveals low sales because a product is out of stock. In addition, there…
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Coronavirus Outbreak: Impact on E-Commerce Retailers and Consumer Brands
The Coronavirus, otherwise known as COVID-19, has made landfall on U.S. shores. At the time of writing this article, there are over 230 confirmed cases in the country and 12 deaths. The growing unease about the virus, which has quickly accumulated 95,000+ confirmed cases globally, has, among other things, adversely affected businesses and stock markets…
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Black Friday 2019 Pricing for Online Furniture
For today’s shoppers, instant gratification is the need of the hour. It’s, therefore, no surprise that furniture e-retail has been picking up steam over the last decade. What was once a norm to physically touch and feel before making a purchase, is now just a few clicks away. Retailers have bridged the gap by making…
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Health & Beauty on Black Friday: Analyzing Pricing Strategies of Top U.S. Retailers
We’ve come a long way from face paint and medicinal herbs to multi-billion dollar industries revolving around health and beauty. Customers are getting increasingly bombarded with variety that promises something for everyone. In fact, a recent DataWeave study identified Health & Beauty as one of the most popular CPG categories in the U.S., both in…
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Fashion on Black Friday: Decoding Pricing Strategies of Top U.S. Retailers
Over the last few Thanksgiving Weekend sales, fashion, what was a category once typically reserved for offline purchases, has evolved into a regularly marked down and popular category as shoppers get more comfortable making these purchases online. This can be credited to the ease of purchase that retailers offer – trials, returns, etc. combined with the…
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Black Friday Sale: Breaking Down Pricing Strategies in Consumer Electronics
Online holiday shopping (Nov-Dec) in the US for 2019 is projected to be $143.7B, a 14.1% increase from 2018. This sets a rather exciting stage for retail giants in the battle to claim market share. Interesting patterns emerge as each one tries to out-smart the other. Black Friday, in particular, is when most of the…
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Amazon on course for an aggressive Black Friday
The holidays are around the corner and that much awaited holiday cheer, has now become directly proportional to the arrival of an Amazon package. According to a new report, in partnership with Bain & Company, DataWeave has observed that early in November, Amazon had the lowest price 30%-50% of the time and matched the lowest…
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Prime Day 2019 Fashion: Were the Deals as Attractive as the Merchandise?
Target and Walmart offered more appealing discounts than Amazon during Prime Day 2019. Statista estimates that e-commerce fashion accounted for approximately 20.4% of overall fashion retail sales in the United States in 2018, which amounted to about $103 billion in absolute terms. According to Internet Retailer, apparel is the largest and among the most competitive…
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Online Furniture Pricing Strategies on 2019 Prime Day
Just as with electronics, other retailers actually offered far better discounts than Amazon during Prime Day 2019. Online furniture sales have risen significantly since the 2000s, driven largely by a growing array of products, and even more so by the convenience of avoiding travel and crowded stores. According to Statista, online furniture and homeware sales…
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A Study of Deals on Amazon Prime Day 2019 | DataWeave
Our preliminary analysis reveals that Prime Day 2019 had other retailers offering better deals than Amazon in many cases. As Prime Day extended into an additional day this year, Amazon seems to be hitting the right note with its customers, going by the revenue it’s raking in. This year, the longest Prime Day event ever…
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The Importance of Pricing Parity for Brands
With bricks-and-mortar stores steadily increasing their online presence, the balancing act of pricing online and in-store is now more important and complex than ever. Companies spend years building brands and brand equity. Yet, a misplaced or poorly executed pricing strategy to handle both online and offline pricing can erode that equity with consumers very quickly.…
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6 Smart Pricing Strategies for eCommerce Success
Over the last decade, the proliferation of e-commerce and the consequent surge in competitiveness among retailers has brought focus to one of the most critical drivers of success in online retail: pricing. According to McKinsey, an average 1% increase in price can translate into an 8.7% increase in operating profits (with the assumption that there’s…
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Thanksgiving Weekend Sale: How Top US Consumer Brands Fared
Online retailers in the US have enjoyed an impressive turnover during 2018’s Thanksgiving weekend sale. Over the last few weeks, DataWeave has published deep-dive reports on the performance of top US retailers in fashion and consumer electronics during this period, detailing their discounting and product strategies across several product types. In continuation of our series…
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Consumer Electronics Prices During the Holidays
Consumer electronics has always been one of the most popular product categories for consumers during the Thanksgiving weekend sale each year. Shoppers often hold off on making expensive purchases in electronics in anticipation of great discounts during these sale events. While Cyber Monday is traditionally the key day for offers in electronics, recent trends, triggered…
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Decoding Alibaba’s Singles Day Sales
An average of $11.7 million per second was the rate at which Alibaba clocked $1 billion in sales during the first 85 seconds of Singles’ Day. As Alibaba’s annual sale event continues to grow in scale, referring to it as a global retail phenomenon is an understatement. Alibaba closed the day having shipped 1.04 billion…
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Prime Day Sale: Unraveling the Highs and Lows of Amazon’s Flagship Event
Another year, another round of media frenzy, and another set of records broken. In only three years, Amazon’s Prime Day has evolved into one of the landmark sale events of the shopper’s calendar. Reports indicate that this year’s sale made a major splash, raking in over $4.2 billion in sales — a 33% increase compared…
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How to Win the Coveted Amazon Buy Box | DataWeave
Did you know that over 80% of purchases on Amazon.com is via the buy box? While Amazon is all the rage today, raking in 43% of all eCommerce dollars, thousands of merchants on the online marketplace look to seize every opportunity to attract shoppers and drive sales each day. And for these merchants, getting on…
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Clearance Sale Analysis: Retailing Woes Stagger H&M and Toys “R” Us
Confidence amongst retailing analysts was rocked last month by two successive announcements. H&M’s most recent quarterly report, which revealed it had accumulated over $4.3 billion in unsold inventory, shocked retail analysts. In an era of on-the-fly inventory replenishment where stocks are closely matched to sales, a spike in unsold inventory is a strong indicator of trouble…
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Amazon’s Fashion & Apparel Product Assortment | DataWeave
Apparel remains one of the key battleground categories in retail today, and like in most other product categories, Amazon has made significant in-roads here. Beyond expanding the range of product offerings and brands in its marketplace, Amazon has also launched several private label brands in this vertical and looked to drive more sales as a…
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Boxing Day Sale: How UK’s Top Retailers and Brands Fared
Following a successful Black Friday in November, the United Kingdom geared up for the 2017 Christmas season in December. Analysts estimate the total splurge in December at about £45 billion, beating last December’s record of £43 billion. Online sales hit £1.03billion, passing the £1billion threshold for the first time and up 7.9 percent on 2016’s…
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Myntra Leads End of Year Promotions in Fashion
Following three back-to-back mega-sale events leading up to Diwali, India’s eCommerce companies once again opened the discount floodgates heralding Christmas and New Year. This time around, Fashion was the battleground category of focus for Indian e-retailers. Myntra launched its End of Reason Sale held between 22nd and 25th December. eCommerce behemoth Amazon too announced its…
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Tracing Lazada’s Pricing Across the Month-Long Online Revolution Sale
Commencing on the 11th of November and ending just a few days ago on the 12th of December, Southeast Asia’s biggest sale event, the Lazada Online Revolution sale rewrote the record books. This mega-shopping event is held simultaneously across six Southeast Asian countries, spanning Singapore, Malaysia, Thailand, Indonesia, the Philippines and Vietnam and was bookended…
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Consumer Packaged Goods Join The Black Friday Blitz
While the Thanksgiving weekend sale, which includes Black Friday and Cyber Monday, is famous for attractive offers across all consumer categories, it remains better known for its discounts on Electronics and Fashion. Consumer goods, traditionally, have evaded much the hype. This year, notwithstanding notoriously slim margins, consumer goods and grocery retailers and brands joined Electronics…
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Thanksgiving, Black Friday and Cyber Monday Parade Discounts in Fashion
Fashion has always been one of the great engines of retail, and two of its iconic sale events are Thanksgiving and Black Friday. While Black Friday was traditionally an in-store shopping event, a large number of shoppers have migrated online taking much of the sales action with them. Despite shoppers typically liking to be able…
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[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up
![[INFOGRAPHIC] Thanksgiving vs Black Friday vs Cyber Monday: The Electronics Price War Heats Up](https://stage-cdnblog.dataweave.com/wp-content/uploads/2018/09/a4-e1688041211819.jpeg)
Alibaba may have raked in some $25 billion on Singles’ Day in the largest one-day sales turnover ever. In the Western world, however, Black Friday remains an economic force. This Black Friday, American shoppers spent a record $5 billion online in just 24 hours, representing a 16.9 percent increase in dollars spent online compared with…
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Walmart’s Online Pricing Analysis | DataWeave
In an increasingly competitive retail landscape and facing intense margin pressures, improving the profitability of online commerce is a growing area of focus for all retailers. When Amazon acquired Whole Foods in August, several media outlets and analysts speculated whether there would be a slashing of prices across the board. Instead, Amazon lowered prices only…
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Alibaba’s Singles Day Sale: Decoding the World’s Biggest Shopping Festival
$17.5 million every 60 seconds. That’s the volume of sales Alibaba generated on 11.11, or Singles Day. This mammoth event, decisively the world’s biggest shopping day, dwarfed last years’ Black Friday and Cyber Monday combined. This year, the anticipation around Singles Day was all-pervasive, and the sale was widely expected to break all records, as…
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Under the Microscope: Lazada’s 11.11 Online Revolution Sale
Lazada’s signature event, Online Revolution, is a month-long sale extravaganza that commenced with a Mega Sale on 11 November, and culminates in an End-Of-Year sale on 12 December. The shopping event is held across six southeast Asian countries — Singapore, Malaysia, Thailand, Indonesia, the Philippines and Vietnam — making it the region’s biggest retail event.…
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Black Friday Sales Season: How US Retailers Are Gearing Up
In today’s rapidly evolving online and mobile worlds, few things encapsulate the competitive nature of the online retail battlefield like the Black Friday sales season. With this year’s Black Friday and Cyber Monday sale events just around the corner, 2017 promises another titanic tussle between contenders. The holiday shopping season commences on Black Friday, November…
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Our Analysis of Diwali Season Sales
As the battle of the Indian eCommerce heavyweights continues to accelerate, we have witnessed three separate sale events compressed into the last four weeks of this festive season. Flipkart has come out with all guns blazing following its multi-billion-dollar funding round, leaving Amazon with little choice but to follow suit with its own aggressive promotions.…
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Festive Season Sale: Who’s Winning the Great Indian eCommerce Battle?
In the lead up to October’s Diwali celebrations, almost all major Indian e-retailers had announced mammoth sale events for last week. Resuming the epic battle of India’s online shopping carts during festival seasons, Flipkart, together with Jabong and Myntra, kicked off their five-day-long “Big Billion Days” sales on September 20, while Amazon India‘s “Great Indian…
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Analysis of Target’s Discount Strategy
Earlier this year, we witnessed Amazon and Walmart going head to head in a CPG goods price war of fluctuating intensity that soon rippled out to embrace the entire grocery industry. This further intensified with Amazon’s takeover of Whole Foods and the Whole Foods’ subsequent announcement hinting at significant discounts toward the end of August.…
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Amazon’s Whole Foods Pricing Strategy Analysis | DataWeave
Amazon.com, America’s retail behemoth, dominated headlines in August when it completed its acquisition of Whole Foods in early August 2017. Having officially taken control of the up-market grocer, which focuses on premium quality produce, market observers and consumers alike are eagerly awaiting Amazon’s pricing strategy analysis. At the heart of Amazon.com’s seemingly unstoppable growth trajectory…
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Was Amazon’s Prime Day Sale Really That Big a Deal?
Hint: Only in some product categories Amazon’s Prime Day sale, the first-of-its-kind in India, made a conspicuous splash across the media a couple of weeks ago, with several stories of the sale’s dramatic success doing the rounds. For 30 hours spread over 10th and 11th of July, the online retail giant rolled out deals as…
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Smart Practices for Pricing Products
Top pricing strategies for online retailers “When it comes to retail markets, law of one price is no law at all” — Hal Varian Hal Varian, in his seminal paper “A Model of Sales”, further remarks that most retail markets are instead characterized by a rather large degree of price dispersion. Do you know how much your…
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Introducing the new PriceWeave
PriceWeave provides Competive Intelligence for eRetailers, brands, and manufacturers. Competitive Intelligence helps businesses understand their competition better, take timely decisions, and increase sales. Our retail pricing intelligence tool serves the following major purposes: Compare: PriceWeave lets you access products from across any number of sources and organize them for a straightforward apples-to-apples comparison. Monitor: Our intuitive…
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Tips on How to Price Your Products | DataWeave
Picture this. You’re approaching the biggest sale of the year for your business, the number of offerings are ever growing and your competitors are inching in on your turf. How then are you to tackle the complex & challenging task of pricing your offerings? In short how do you know if the price is right?…
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Of broken pumpkins and wasted lemonade
[The idea for this post was given by Mahesh B. L., who is a friend of DataWeave. We are going to have some fun with data below.] Ayudha Puje (ಆಯುಧ ಪೂಜೆ) or Ayudha Puja marks the end of Navaratri. It is the day before Dasara. Ayudha Puje is essentially the worship of implements (or tools/weapons) that we use. While this is…